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 Windows Upgrade Offer

Through the Windows Upgrade Offer, customers who purchase a qualifying Windows 7 PC from 2 June 2012 to 31 January 2013 will receive a promotional offer for a downloadable copy of Windows 8 Pro when available. The last day for your customers to register and order this Windows 8 upgrade is February 28, 2013.

FAQs for COEMs | Windows Upgrade Offer Marketing Resources

Windows Upgrade Process

  1. The customer buys a qualifying PC running Windows 7 Home Basic, Home Premium, Professional or Ultimate from 2 June 2012 to 31 January 2013.
  2. The customer visits the promotional website to register for the promotion for a Windows 8 upgrade.
  3. The customer comes back when Windows 8 is available for purchase and download.

Frequently Asked Questions for COEMs

These frequently asked questions clarify eligibility for the Windows Upgrade Offer for Commercial Original Equipment Manufacturers (COEMs).

Q. Does the offer apply to the PCs purchased from a system builder with a COEM licence?
Q. Will users receive support when they upgrade?
Q. Can partners pay for the upgrade offer and therefore make it free for their customers?
Q. How can I tell if a particular PC qualifies for the offer?
Q. Is there an option for users to get a copy of Windows 8 DVD?
Q. Do refurbished or secondary market PCs qualify for the offer?

Windows Upgrade Offer Marketing Resources

Marketing resources have been created specifically to help you communicate with your customers about the Windows Upgrade Offer. Resources include online assets, visual merchandising tools and training resources.

Sample Marketing Resources

The table below shows a few examples of the types of materials that are available to promote the Windows Upgrade Offer. Samples are shown in English.

Online Promotion Visual Merchandising Sales Training
Resources for digital and social marketing
Promotional display items for retail locations
Materials to help sales teams understand the offer
Windows Upgrade Offer Marketing Resources
Arabic
.zip 129 MB
English (South Africa)
.zip 36.8 MB
Indonesian
.zip 78.6 MB
Russian
.zip 90.6 MB
Belgian (French, Dutch)
.zip 181 MB
English (UK)
.zip 255 MB
Italian
.zip 71.2 MB
Serbian Latin
.zip 107 MB
Bulgarian
.zip 80.1 MB
English (US)
.zip 87.1 MB
Japanese*
.zip 837 MB
Slovak
.zip 20.6 MB
Chinese (Simplified)
.zip 351 MB
Estonian
.zip 72.8 MB
Korean
.zip 216 MB
Slovenian
.zip 114 MB
Chinese (Traditional)
.zip 230 MB
Finnish
.zip 112 MB
Latvian
.zip 86.3 MB
Spanish
.zip 91.8 MB
Chinese (Traditional-Hong Kong)
.zip 21.4 MB
French
.zip 37.4 MB
Lithuanian
.zip 85.5 MB
Spanish (LATAM)
.zip 138 MB
Croatian
.zip 116 MB
French (Canada)
.zip 125 MB
Macedonian
.zip 107 MB
Swedish
.zip 115 MB
Cyprus
.zip 82.1 MB
German
.zip 236 MB
Norwegian
.zip 128 MB
Swiss (French, German, Italian)
.zip 236 MB
Czech
.zip 130 MB
German (Austria)
.zip 75.9 MB
Polish
.zip 114 MB
Thai
.zip 204 MB
Danish
.zip 116 MB
Greek
.zip 118 MB
Portuguese (Brazilian)
.zip 77.6 MB
Turkish
.zip 96.6 MB
Dutch
.zip 131 MB
Hebrew
.zip 41 MB
Portuguese (Portugal)
.zip 102 MB
Ukranian
.zip 52.3 MB
English (Canada)
.zip 78.7 MB
Hungarian
.zip 79.6 MB
Romanian
.zip 26.1 MB
Vietnamese
.zip 13.6 MB

* For Japanese web banners, use Meiryo or Gothic Japanese fonts available in Windows. Mac users may access the Meiryo font through Office for Mac.

Promo Zone