Windows 7 Professional Sales Tools |
Windows 7 ROI |
Windows 7 Marketing Resources
Don't miss the opportunity to get ready for the critical back-to-school season. A new integrated campaign called “Back to School” helps you sell the combined value of Windows 7, Microsoft Office 2010, Windows Live, Bing Bar, and Windows Internet Explorer 9 on a new PC.
Now is the time to preinstall Windows 7 Professional onto new PCs and migrate the PCs your customers already own to Windows 7. The resources below will help you successfully market Windows 7 Professional to your small and midsize business customers.
| Sales Resource |
Description |
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Understand about the opportunities, benefits, methods, and tools to sell and deliver Windows 7 Professional. |
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Discover how three resellers boosted revenues by upgrading customer systems while helping them lower costs and increase productivity. |
| Now Is the Time to Sell Windows 7 Professional to Small and Medium Businesses |
Online sales training course is designed to help Value Added Resellers increase sales of Windows 7 Professional. |
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Keep the Windows 7 Professional key messages close at hand. |
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Detailed SKU comparison with key benefits and features. |
IDC, a global provider of market intelligence, looks at operational costs of Windows 7 experienced by real small and midsize customers. It also compares these costs against Windows XP.
Use these resources to talk to your customers about Windows 7 ROI:
The Microsoft Windows 7 ROI tool, can help you have ROI-driven conversations with your business customers and credibly sell the costs and benefits of the Windows 7 operating system. Use the "Lite" version for fast results and "Advanced" for deeper engagement and customization.
Sell the Right SKU
Use these Microsoft resources to communicate with your customers about the benefits of Windows 7 and to compare the editions.
| Resource |
Description |
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Quick reference card for selling Windows 7 with SKU Q&A. Outlines correct upgrade path and defines different types of installations. |
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Quick guide highlighting which Windows 7 edition customers should buy if they are purchasing a new PC or upgrading an existing PC. Compares Windows XP, Windows Vista, and editions of Windows 7. |
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Quick guide on which Windows 7 edition is best for customers—Home or Professional. |
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Quick reference card for sales personnel. Covers three key Windows 7 messages and compares Windows XP, Windows Vista, and editions of Windows 7. |
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This presentation educates call center or retail sales reps about what is the right SKU for them to sell. |
Create Demand
Use these sales tools to communicate the business value of Windows 7, understand key features and benefits, and handle objections.
| Resource |
Description |
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At-a-glance demo cards to help sales associates learn how to give customer demos. Includes 17 different topics. |
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Short video explains the benefits of genuine Windows and offers an overview of the new features in Windows 7. |
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The top 10 frequently asked questions about Windows 7 that sales associates should be able to answer for any customer. |
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Covers the Windows 7 value proposition, key messages and supporting points, target customers, and objection handling. |
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Use during conversations with customers. Includes an overview of market opportunity, reseller value proposition, resources, and next steps. |
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This presentation helps partners sell the business value of Windows 7 to small-business customers. |
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Copy blocks that can be used in partner marketing efforts. |
| Windows Demo Toolkit |
Use this collection of demos, including one for small businesses, to bring Windows 7 to life. |
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