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Windows 8 Pro: The right edition for small businesses

​Windows 8 Pro includes all of the great new features in Windows 8 and adds key features for small and midsize businesses (SMBs). With Windows 8 Pro, business customers can improve productivity, mobility, security, and device management:

  • Windows 8 Pro PCs and tablets help business customers get more done with the same fast, fluid experience, no matter what device they’re working from.
  • Windows 8 Pro offers enhanced, built-in security to help users better protect data, download files, and browse the Internet.

The reseller opportunity

​Modern businesses require modern tools. Windows 8 Pro provides an unprecedented opportunity for you to sell new services and solutions without changing your business model—and upsell your customers from Windows XP or Windows 7:

  • Spending growth has benefitted all categories of hardware, software, and services. PCs and peripherals are expected to show the greatest growth in spending with packaged software and IT services following closely behind.*
  • New Windows 8 and Windows RT devices help you drive new hardware sales with SMB customers.

* IDC Worldwide Small and Medium Business 2011 and 2012 Forecast: IT Spending Changes by Size, Category, and Region for Hardware, Software, and Service, March 2012

Key selling scenarios
Upgrade from Windows XP Tablets Security Other form factors

Windows XP support ended on April 8, 2014

End of support means Microsoft security updates and support services will no longer be available, causing PCs to be vulnerable to malware, data loss, virus transmission and botnet hosting.

Goodbye Windows XP. Hello Windows 8.

By running third-generation old technology, your customers are missing out on the new features of today’s hardware and software that can help them get their work done faster, easier and better.

Help customers make the move to Windows 8 Pro

Windows 8 Pro works better than Windows XP Professional**. And there’s never been a better time for customers to buy a new Windows 8 Pro PC. With an innovative lineup of tablets, convertibles, laptops, and PCs, your customers get the freedom to work on the go and get work done faster, safer, and easier.

**Service Pack 3

Windows 8 Pro resources

​Use these resources to create awareness of the benefits of Windows 8 Pro.

Resource Description
Get familiar with the core collection of business-centric features in Windows 8 Pro.
Discussion guide

.pdf 314 KB
Use this guide to help you engage with small and midsize business customers as they evaluate Windows 8 Pro.
Send these email messages and postcards to customers to promote your Windows 8 Pro events.
Use these banners at your event location to promote Windows 8 Pro.
Use these banners at your event location to promote Windows 8 Pro.
Use these ads for print and catalog advertising to promote Windows 8 Pro.
Send these postcards to generate interest in Windows 8 Pro.
Use these templates for customer email messages to drive demand for Windows 8 Pro.
Product tiles Customize your marketing materials with Windows 8 Pro product graphics.
Syndicated web assets Use this microsite and banners—dynamically served and automatically updated by Microsoft—on your company’s website to generate interest in Windows 8 Pro.
Microsite #1

.zip 3.24 MB
Use this microsite as a Windows 8 Pro landing page on your website to generate interest in Windows 8 Pro.
Microsite #2

.zip 29.9 MB
Use this microsite as a Windows 8 Pro landing page on your website to generate interest in Windows 8 Pro and Windows 8 Pro devices.
Drive traffic to your Windows PC landing page or Windows 8 Pro campaign page with these banners.
Use these messaging guidelines to familiarize yourself with the value of Windows 8 Pro on non-touch systems.
Promo Zone
Be a leader in Windows devices sales
Review the new licensing guide for Windows 8.