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27 February, 2004 | Archived Post
Entries open for this year's Imagine CupSYDNEY, Australia, 27 February 2004

Press Release:
The Imagine Cup is a technology competition now open to all students with a passion for programming or a mind for movies. Winners stand to win a trip to Brazil to compete in the worldwide Imagine Cup finals.

Previously, the competition was only open to software programming students using the .NET Framework, but this year Microsoft has broadened its scope to cater for other imaginative students. The four categories in this year's competition are: software design; short film; rendering and algorithm.

  • Software Design category - students entering this category need to design a software application for a mobile device using the .NET Framework. The application needs to improve some aspect of everyday life. With a grand prize of US $25,000 for the world-wide winner, this is the big one.
  • Short Film category - Budding film makers are asked to communicate their perspective on the culture of innovation through a short film or even a 30 second commercial using digital video. The entry can be in any genre including comedy, drama, abstract or documentary.
  • Rendering category - Graphic gurus can enter the competition by creating something cool with computer graphics. The theme is open, so the sky is the limit.
  • Algorithm category - this category is for the people who believe that playing with numbers is an art form. Entrants will compete in a 30-minute online challenge and can enter as many times as they like.

According to Academic Developer Relations Manager for Microsoft, Tyson Dowd, “The Imagine Cup aims to encourage students to stretch their imaginations to the limit. The possibilities and ideas for winning entries are virtually endless, and we are excited to see what our Australian talent can produce.”

Last year's winning Australian entry came from University of Technology Sydney student, Evan Ferris, who designed a website for the Parramatta Wildcats Junior Basketball club. Evan was flown to Barcelona courtesy of Microsoft, where he took fifth place in the world competition, and later spoke at Microsoft's Australian TechEd conference about his experience.

Tyson Dowd is confident that this year's Australian entries will continue to prove Australian students as innovative and creative thinkers.

“Last year, Evan did an amazing job of showing the judges what Australian students are capable of. This year, we're really looking forward to continuing that tradition in an expanded competition,” he said.

The Australian software design competition is judged from Monday 26th April with winners chosen by Monday 17th May. Winners will then proceed to the finals in Brazil where they will represent Australia. The short film, rendering and algorithm categories accept submissions from Monday 15th March until Thursday 1st April.

The Imagine Cup 2004 is open to any tertiary education student, either as an individual entrant or as a collective group. Further information about the competition including registration can be found at With great prizes also being offered for second and third places, there's no time to waste, so students wanting to participate should register their interest immediately.

- ENDS -

About Microsoft
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and Internet technologies for personal and business computing. The company offers a wide range of products and services designed to empower people through great software - any time, any place and on any device.

For further information, please contact: 
Samantha Herron
Corporate Communications Manager
Microsoft Australia
Ph: 02 9870 2316 / 0412 589 951 

Susannah Hardy
Howorth Communications
02 9904 2618


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