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Microsoft aims to give retailers a tax time sales boost with compelling cashback offers

23 April, 2007 | Archived Post

Microsoft aims to give retailers a tax time sales boost with compelling cashback offers

Microsoft promotional offers capitalise on seasonal demand

Sydney, Australia - 23 April, 2007 - Microsoft Australia today announced that it will offer compelling consumer deals, including up to $50 cash back offers on certain products, aimed at driving customer traffic to retail partners prior to the June tax rush

The end of the financial year is traditionally a period when businesses of all sizes and consumers spend to maximize their tax returns for the year and as such is ideal period to help drive demand for key Microsoft product lines.

“At Microsoft we’re committed to supporting and maximizing the sales of our retailers and this tax time initiative is one example,” said Jamieson Yu, ANZ Regional Marketing Manager – CPXG, Entertainment and Devices Division, Microsoft Australia. “We want to help increase consumer traffic around this pre-tax time for our retailers and hopefully these great offers will do just that.”

The following three promotions run from 1 May 2007 until the 31 August 2007:

40% off Windows Live OneCare
For a limited time only Microsoft Australia will be offering 40% cash back for any consumers that purchase Windows Live OneCare and complete a redemption form. Windows Live OneCare is an all-in-one, always-on PC care service from Microsoft that helps protect your computer, and its automated optimisation features keep your PC running at its speediest.

Bonus gift with Microsoft Office 2007 or Windows Vista
For any consumers who purchase the recently released Microsoft Office® 2007 or Windows Vista™ product, Microsoft Australia will be offering a bonus gift worth up to $89.95. This includes a Microsoft LifeCam, Microsoft LifeChat or a HP DJF80 Multi Function printer.

Go Wireless or get connect with 20% Cash back
Microsoft is a leader in computer hardware that works seamlessly with Microsoft software and services. For a limited time Microsoft is offering 20% Cash Back on the RRP of selected desktop sets (keyboard and mouse), mice and communication products such as webcams. These include:

  • Wireless Entertainment Desktop 7000
  • Wireless Optical Desktop Elite for Bluetooth
  • Wireless Optical Desktop Elite
  • Wireless Laser Desktop 6000
  • Wireless Laser Desktop 4000
  • Wireless Optical Desktop 4000
  • Wireless Optical Desktop 2000
  • Wireless Laser Mouse 8000
  • Natural Wireless Laser Mouse 6000
  • Wireless Laser Mouse 6000
  • Wireless Notebook Presenter Mouse 8000
  • LifeCam NX-6000
  • LifeCam VX-6000
  • LifeCam VX-3000
  • LifeChat ZX-6000

-ends-

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About Microsoft Hardware
For twenty years the Microsoft Hardware group has employed innovative engineering, cutting-edge industrial design and extensive usability testing to create products of exceptional quality and durability that enhance the software experience and strengthen the connection between consumers and their PC.


Terms and Conditions
Hardware

20% Cash Back offer is based on the RRP. Valid from 1/5/2007 to the 31/7/2007 on selected Microsoft Hardware products. Claims must be received by 31st August 2007. Terms and conditions apply. See in-store Redemption Form for details.


OneCare
Terms & Conditions: *Via cash back. Cash back amount is 40% off the recommended retail price of Windows Live™ OneCare™ software. Offer valid for purchases made from 1st May - 31st July 2007. See claim form in store or at www.microsoft.com.au/onecare/cashback for more details. While stocks last. Claims must be received by 31/08/07.


Microsoft Office® 2007 and Windows Vista™ Tax Time Campaign
To be eligible to redeem your choice of one of three complimentary gifts, purchase a genuine retail edition of any specially-marked product from any retailer in Australia between 15/5/07 and 31/07/07 and be the end-user of that product. Eligible products include 2007 Microsoft Office Home & Student, Standards, Standard Upgrade, Professional, Professional Upgrade, Small Business, Small Business Upgrade; Windows Vista Home Basic, Home Basic Upgrade, Home Premium, Home Premium Upgrade, Business, Business Upgrade, Ultimate and Ultimate Upgrade. Academic Editions are not part of this promotion. All Reward claims must be redeemed by 5pm EST on 17/8/07. 10,000 complimentary gifts available – limit 3 per household. Participants will be entitled to claim Rewards beyond this date.


For further information:
Jacquie Potter
Howorth Communications
Ph: 02 8281 3893
jacquie@howorth.com.au

Anne Flanagan
Howorth Communications
Ph: 02 8281 3802 or 0405 082 603
anne@howorth.com.au

www.microsoft.com/australia/presspass

Visit the Microsoft Australia Hardware Web site at
http://www.microsoft.com/australia/mouseandkeyboard/

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