Startup Pitch Contest Finalists


121cast is a Melbourne-based startup developing innovative audio solutions to complement the needs of the modern professional with personalised information and entertainment.

Avancert makes the creation, management and delivery of computer examination, video interview, and testing easy and affordable for organizations of all sizes. Rather than requiring organizations to host, build or integrate a number of different solutions themselves - Avancert provides all the tools required in an easy to use web browser accessible format with a ‘per assessment’ pricing model.

Family HQ

Family HQ’s mission is: “To provide a sheltered online space for people to engage in daily life exchanges; and empowers people who choose to protect who they connect with and what they share”.


goCatch is a smartphone application that connects taxi drivers directly with passengers in real-time. Passengers and drivers have the same application on their smart-phones and when a passenger wants a taxi, they tap the goCatch button and this broadcasts their location out to drivers via the phone's GPS. goCatch means no more waiting around in the rain, you can now stay inside and watch on your iPhone as your taxi approaches and catch taxis that are nearby but out of sight. Drivers can see the location & destination details of passengers and are able to secure more jobs and more fares faster.


Kindernomics is a media, technology and education company. As an education company, Kindernomics has an in-house curriculum development team and conducts regular enrichment classes and holiday camps for preschoolers. As part of our curriculum development, Kindernomics also has an animation and technology team that develops animation videos, game applications and eBooks for our own use. We also conduct workshops, and develop animation and technology for external parties including financial institutions, government agencies and other multi-national companies.


Omex is a New Zealand controlled and operated Start-up Company based in Wellington. Managing and Technical Director Luke McIntyre has pulled together a powerful team of directors, investors and developers to oversee, fund and build OHS. Omex is driven by innovation and entrepreneurialism, has great confidence in the value, usability, and power of the OHS and expect to become a market leader in the technologically untapped hotel environment.


Saasabi Pty Ltd is an Australian based software company providing the only Online Analytical Processing (OLAP) engine for the Microsoft Windows Azure Cloud platform as a Software as a Service (Saas) offering. Saasabi is recasting existing technology (developed by the founders) into a SaaS business model. The core technology has been used in a Whole of Government performance management solution for over 15 months running on Windows Azure. Saasabi Pty Ltd is formed by 3 experienced IT executives with strong experience in building and managing technology businesses. Their CTO has over 10 years’ experience in developing and implementing Business Intelligence solutions.

Stylerocks is a revolutionary, world-first, design your own jewellery website. With most items priced between $100-$400, StyleRocks is jewellery customisation for the masses.


Web Bytes

Web Bytes Sdn Bhd (Webbytes) was founded in the year of 2009 with the aim of providing Retail Management Solution in the form of cloud-based services (Software-As-A-Service or SaaS) to retail enterprises. Webbytes anchor product is named Xilnex Retail Management Solution which is officially commercialized by the year of 2011 is fully hosted on the Microsoft Azure cloud infrastructures. Xilnex is now powering over 320 retail outlets over 500 retail terminals (Point-of-sales machines) across Malaysia, Singapore, Australia and Cambodia and currently processes over USD 120 millions of retail transactions a year.

The target markets of Xilnex are retails chains across different vertical including general retail, groceries, apparels, and high-tech gadgets resellers.

Web Bytes is the winner of the MAD Techventure 2010 and also Microsoft’s Bizspark Partners of the Year 2011.