Microsoft Advertising adCenter - Microsoft Small Business Centre

Microsoft Advertising adCenter

Grow your business online

Search engine advertising is one of the most cost effective and low-cost ways to advertise at scale and reach new customers.​

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Bring new customers to your site and boost sales

Online advertising is not just for big companies with large budgets. With Bing you can control your costs to suit you. And, based on success rates, you can change and refine the words you use and the times and places you want your ad to appear. You're in charge.

Using keywords that are directly relevant to your products and services, you can promote your business to millions of potential customers who search to buy on the Internet. So you’re not going looking for customers, they’re looking for you!

Bing searchers are 40% more likely to buy than the average UK searcher

Success stories

"Since combining search and display advertising, we have seen our average cilck-through rate increase 277%"
Catherine Murphy, Business Development Associate, CareerBuilder


Read more success stories on how Bing helps businesses reach the most relevant and engaged audience and improve their return on investment.

Bing has been proven as the most cost-efficient way to advertise your business via a search engine. Independent research found that the conversion rate of the UK’s most popular search engine is just 52 clicks per thousand (Source: comScore March 2011). Yet Bing gets 75 clicks per thousand. This means that advertising on Bing is nearly 40% more likely to generate sales compared to other search advertising.

You control the cost

Sign up for free to Microsoft adCenter and pay only when someone clicks on your ad. You can adjust your budget at any time. With adCenter you also have access to tools to get keyword ideas, audience information and detailed reports on the performance of your ads.

 

 Microsoft adCenter blog posts

 
 

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