
Welcome From JordanFew know better than Canada's retailers just how closely economic health is tied to consumer spending. When times are good store owners stand to quickly reap the rewards, but they are also the ones who feel the first - and often most acute pain - of changing economic cycles. While retailers can’t control global economic forces, they can build a business that enables them to respond quickly to new market conditions and take advantage of opportunities regardless of where they exist. Sound strategies and leadership help set the stage for success. But something even more fundamental - access to data - represents one of the first steps on that path. Allowing information to flow freely throughout the retail network empowers people at every level to maximize their potential. To make this happen, retailers need access to the right tools and technologies. That's why Microsoft and its technology partners are building innovative, affordable solutions for the retail industry that are designed to help turn data into insight and ideas into action as efficiently as possible. These solutions can help retailers do business in a new way by breaking down barriers to information and ensuring that everyone from store managers to sales staff can find the data they need to make quick and effective decisions. This is critical - when people are better informed, retailers can respond to market conditions faster and maximize the value of new business opportunities. Innovative technologies can also help retailers develop new avenues for meeting consumer preferences, and find new ways to tailor each shopping experience to match every customer's expectations. The result is an agile, market-ready retailer. Start your journey today. I invite you to explore the Canadian Enterprise portal and learn how Microsoft retail solutions can help your people find ways to succeed in any economic climate. Sincerely, |