Based on Vancouver Island, British Columbia, Oughtred Coffee and Tea is a coffee roaster, distributor, and equipment service provider. Relying on a basic accounting package to manage operations, the company handled many processes outside the system, resulting in islands of data, data reentry, and a lack of business insight. To streamline operations and achieve the insight needed to strategically plan production and optimize its merchandising on retailers’ shelves, the company implemented Microsoft Dynamics NAV® 2009 and engaged Microsoft® Gold Certified Partner The RSC Group to drive the implementation by using the Microsoft Dynamics Sure Step methodology. After going live with core functionality in only four months, Oughtred Coffee and Tea has established the central data store needed for advanced decision making and expects to save 2,000 hours a year by reducing data reentry.