http://www.microsoft.com/canada/smallbiz/yourbusiness/default.mspx "Your Business", brought to you by Microsoft and Enterprise Magazine, is a podcast series designed for small business. Get expert advice from best selling authors and successful business people on increasing profitability and leveraging technology. en-ca Copyright 2006, Microsoft Canada Mon, 25 Sep 2006 00:00:01 EST Mon, 25 Sep 2006 00:00:01 EST sbplus@microsoft.com http://www.microsoft.com/canada/smallbiz/images/yourbusiness_rss.jpg http://www.microsoft.com/canada/smallbiz/yourbusiness/default.mspx 115 115 Microsoft Canada Your Business, brought to you by Microsoft and Enterprise Magazine, is a podcast designed for small business, entrepreneurs and start-ups. Get expert-advice from best selling authors and successful business people on increasing profitability, leveraging technology and building credibility with your target market. Your Business, brought to you by Microsoft and Enterprise Magazine, is a podcast designed for small business, entrepreneurs and start-ups. Get expert-advice from best selling authors and successful business people on increasing profitability, leveraging technology and building credibility with your target market. Microsoft Canada sbplus@microsoft.com No http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-27-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-27-S.mp3 Guest: Jason Dailey, Online Advertising Strategist with MSN Business Tues, 30 Jan 2007 00:00:01 EST Microsoft Canada No Pay Per Click and Online Advertising Strategies That Work Guest: Jason Dailey, Online Advertising Strategist with MSN 00:10:16 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-20-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-20-S.mp3 Guest: Mike Stewart, The Internet Audio (and Video) Guy Business Fri, 26 Jan 2007 00:00:01 EST Microsoft Canada No How to Save Tons of Time and Money With Blogs Guest: Mike Stewart,The Internet Audio (and Video) Guy 00:10:21 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-13-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-13-S.mp3 Guest: Judy O'Higgins, Greeting Card and Postcard Specialist Business Tues, 16 Jan 2007 00:00:01 EST Microsoft Canada No You Have Mail - Real Mail! Guest: Judy O'Higgins, Greeting Card and Postcard Specialist 00:10:16 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-06-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/07-01-06-S.mp3 Guest: Jacqueline, Intuition in Business Business Tues, 9 Jan 2007 00:00:01 EST Microsoft Canada No Intuition in Business Guest: Jacqueline, Intuition in Business 00:10:18 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-21-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-21-S.mp3 Guest: Phil Sorgen, President Microsoft Canada Business Tues, 2 Jan 2007 00:00:01 EST Microsoft Canada No Best of YB: Special Show for Small Business Week Guest: Phil Sorgen, President Microsoft Canada 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-23-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-23-S.mp3 Guest: T Harv Eker, Founder of Peak Potentials & Self-made Multi-Multi-millionaire Business Mon, 25 Dec 2006 00:00:01 EST Microsoft Canada No Best of YB: Secrets of The Millionaire Mind: Know Your Money Map In 5 Minutes Guest: T Harv Eker, Founder of Peak Potentials & Self-made Multi-Multi-millionaire 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-12-16-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-12-16-S.mp3 Guest: Jacqueline, America's Leading Intuition Authority Business Mon, 18 Dec 2006 00:00:01 EST Microsoft Canada No Cash In on Your Instincts: How to Harness the Power of Intuition in Business Guest: Jacqueline, America's Leading Intuition Authority 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-12-09-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-12-09-S.mp3 Guest: Ted Ciuba, Author and Business Success Expert Business Mon, 11 Dec 2006 00:00:01 EST Microsoft Canada No The NEW Think & Grow Rich: 21st Century Thinking for Your Business Success Guest: Ted Ciuba, Author and Business Success Expert 00:10:18 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-12-02-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-12-02-S.mp3 Guest: Frank Falcone, Microsoft Canada Business Mon, 04 Dec 2006 00:00:01 EST Microsoft Canada No CRM Product Manager Guest: Frank Falcone, Microsoft Canada 00:10:18 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-25-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-25-S.mp3 Guest: Ruth Bastedo, President and CEO of Continuum Media Inc. Business Mon, 27 Nov 2006 00:00:01 EST Microsoft Canada No Women Entrepreneurs of Canada Guest: Ruth Bastedo, President and CEO of Continuum Media Inc. 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-18-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-18-S.mp3 Guest: Alan Salmon , Financial guru, author, journalist Business Tues, 21 Nov 2006 00:00:01 EST Microsoft Canada No Financial Management Guest: Alan Salmon, Financial guru, author, journalist 00:10:18 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-11-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-11-S.mp3 Guest: Andrew Peek and Lindsay Sukornyk, North Star Coach Business Mon, 13 Nov 2006 00:00:01 EST Microsoft Canada No Realizing Business Vision Guest: Andrew Peek and Lindsay Sukornyk, North Star Coach 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-04-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-11-04-S.mp3 Guest: Jay Conrad Levinson, Author - Father of Guerrilla Marketing Business Tues, 7 Nov 2006 00:00:01 EST Microsoft Canada No Guerrilla Marketing for Free Guest: Jay Conrad Levinson, Author - Father of Guerrilla Marketing 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-28-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-28-S.mp3 Tim Kerber, Principal of Membergate Inc. discusses how to build a membership-based website, how to grab customers on their first visit and how to make your message stand-out from the competition. He explains that with customizable messaging, you can drive the right message to the right person at the right time, leading to a stronger relationship with your customers. Business Wed, 1 Nov 2006 00:00:01 EST Microsoft Canada No Building a Community of Raving Loyal Customers Tim Kerber, Principal of Membergate Inc. discusses how to build a membership-based website, how to grab customers on their first visit and how to make your message stand-out from the competition. He explains that with customizable messaging, you can drive the right message to the right person at the right time, leading to a stronger relationship with your customers. 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-21-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-21-S.mp3 Phil Sorgen, the President of Microsoft Canada and the Honourable Harinda Takar, the Minister of Small Business and Entrepreneurship for Ontario discuss how to leverage technology to help small businesses grow. Both explain that having the best technology in place can help you attract the best and brightest employees. Sorgen also walks through the wide range of software products available for small businesses. Business Wed, 1 Nov 2006 00:00:01 EST Microsoft Canada No Special Show for Small Business Week Phil Sorgen, the President of Microsoft Canada and the Honourable Harinda Takar, the Minister of Small Business and Entrepreneurship for Ontario discuss how to leverage technology to help small businesses grow. Both explain that having the best technology in place can help you attract the best and brightest employees. Sorgen also walks through the wide range of software products available for small businesses. 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-14-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-14-S.mp3 Many small businesses recognize the importance of technology but they are not implementing it as effectively as they could be. Doug Cooper, Canadian Country Manager for Intel, navigates us through trends in emerging technologies. Rob Bell from Web Site Pros and David Brown from oneshoppingcart.com explain how small businesses can leverage the internet to improve their bottom lines. Business Tues, 24 Oct 2006 00:00:01 EST Microsoft Canada No How to Implement Technology Effectively and Affordably Many small businesses recognize the importance of technology but they are not implementing it as effectively as they could be. Doug Cooper, Canadian Country Manager for Intel, navigates us through trends in emerging technologies. Rob Bell from Web Site Pros and David Brown from oneshoppingcart.com explain how small businesses can leverage the internet to improve their bottom lines. 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-06-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-10-06-S.mp3 Rick Raditz, a pioneer in internet marketing and President of Xiosoft, talks about how to add audio and video elements to your website to increase lead generation or sales. He explains that a few simple tools, like a phone and a webcam, are all you need to get multimedia elements on your site within minutes. Business Tues, 24 Oct 2006 00:00:01 EST Microsoft Canada No Adding Audio and Video to your Website Rick Raditz, a pioneer in internet marketing and President of Xiosoft, talks about how to add audio and video elements to your website to increase lead generation or sales. He explains that a few simple tools, like a phone and a webcam, are all you need to get multimedia elements on your site within minutes. 00:10:21 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-30-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-30-S.mp3 Alex Mendosian, CEO of Heritage House Communications and trainer of over 8,300 teleseminar students since 2002, claims that practically any entrepreneur can transform their annual income into their weekly income using this low-cost tool. A teleseminar, similar to a teleconference, creates an opportunity to reach up to thousands of customers and prospects at the same time. Business Tues, 24 Oct 2006 00:00:01 EST Microsoft Canada No How to Make Millions Using Teleseminars Alex Mendosian, CEO of Heritage House Communications and trainer of over 8,300 teleseminar students since 2002, claims that practically any entrepreneur can transform their annual income into their weekly income using this low-cost tool. A teleseminar, similar to a teleconference, creates an opportunity to reach up to thousands of customers and prospects at the same time. 00:10:19 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-23-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-23-S.mp3 T Harb Eker, the #1 New York Times Bestselling Author of Secrets of the Millionaire Mind , shares how each person's "Money Map" creates their financial destiny. Eker, who has trained over 500,000 people at his warrior camp says that if we think like rich people think, we can get what rich people get. He says that running a small business is the key to wealth and prosperity. Business Mon, 25 Sep 2006 00:00:01 EST Microsoft Canada No Secrets of The Millionaire Mind: Know Your "Money Map" In 5 Minutes T Harb Eker, the #1 New York Times Bestselling Author of Secrets of the Millionaire Mind , shares how each person's "Money Map" creates their financial destiny. Eker, who has trained over 500,000 people at his warrior camp says that if we think like rich people think, we can get what rich people get. He says that running a small business is the key to wealth and prosperity. 00:10:18 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-16-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-16-S.mp3 Janet Sweitzer, author of the New York Times bestseller "The Success Principle" advises that you can create a high-margin side-profit center to your business. She describes how you can become an expert in your field and create a media company around it. Randy Gilbert, the authority in online book promotion and the author of "17 Ways to Make Amazon.com your River of Gold" shows simple no-cost or low-cost ways to use Amazon.com to promote your business. Business Mon, 18 Sep 2006 00:00:01 EST Microsoft Canada No Turn your Expertise into your Income Stream: Make 85-95% Profit! Janet Sweitzer, author of the New York Times bestseller "The Success Principle" advises that you can create a high-margin side-profit center to your business. She describes how you can become an expert in your field and create a media company around it. Randy Gilbert, the authority in online book promotion and the author of "17 Ways to Make Amazon.com your River of Gold" shows simple no-cost or low-cost ways to use Amazon.com to promote your business. 00:10:18 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-09-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-09-S.mp3 Susan Berkley, presentation coach to a former winner of "The Apprentice" and one of America's top voice-over artists shows how you unlock the power of your voice. Whether you are presenting, negotiating or networking, a strong-sounding, confident voice can help you. Hear Susan's advice about how you can use your voice as a powerful tool of persuasion. Business Mon, 11 Sep 2006 00:00:01 EST Microsoft Canada No Improve Your Voice Power for Presentations Susan Berkley, presentation coach to a former winner of "The Apprentice" and one of America's top voice-over artists shows how you unlock the power of your voice. Whether you are presenting, negotiating or networking, a strong-sounding, confident voice can help you. Hear Susan's advice about how you can use your voice as a powerful tool of persuasion. 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-02-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-09-02-S.mp3 Whether you want to start a new internet-based business or you simply want to leverage the web to expand your current enterprise, Scott Gingritch, author of Piggy Bank Websites, has helpful tips for you. Listen to Scott cut through the hype and give advice on how to get traffic to your site, how to run credible e-mail marketing campaigns and how to build relationships with customers using the internet. Business Mon, 4 Sep 2006 00:00:01 EST Microsoft Canada No Hands Free Business - Websites that Make Money while You Do Other Things Whether you want to start a new internet-based business or you simply want to leverage the web to expand your current enterprise, Scott Gingritch, author of Piggy Bank Websites, has helpful tips for you. Listen to Scott cut through the hype and give advice on how to get traffic to your site, how to run credible e-mail marketing campaigns and how to build relationships with customers using the internet. 00:10:16 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-08-26-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-08-26-S.mp3 Writing business books is not just for Jack Welsh, Donald Trump and Carly Fiorini anymore. Steve Manning, a 25-year writing veteran and a writing coach for professionals around the world, shows how you can write your book in 14 days before you have hit the big-time. Build credibility, get your message out there and keep customers in touch using his practical approach. Now you can "write the book" on your subject of choice. Business Mon, 28 Aug 2006 00:00:01 EST Microsoft Canada No Write Your Book and Boost Your Bottom Line! Writing business books is not just for Jack Welsh, Donald Trump and Carly Fiorini anymore. Steve Manning, a 25-year writing veteran and a writing coach for professionals around the world, shows how you can write your book in 14 days before you have hit the big-time. Build credibility, get your message out there and keep customers in touch using his practical approach. Now you can "write the book" on your subject of choice. 00:10:18 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-08-19-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-08-19-S.mp3 Dave Leconi, bestselling author of "Persuasion, the Art of Getting What you Want" and an expert in fast-growth helps you get the success you want in your business using persuasion. Persuasion occurs long before the first word is spoken since you communicate credibility in your dress, your building, your website and innumerable other ways. Dave gives tips on how to persuade through storytelling and the transfer of power and authority. Business Mon, 21 Aug 2006 00:00:01 EST Microsoft Canada No The Power of Persuasion: How to Influence Prospects to Buy Now Dave Leconi, bestselling author of "Persuasion, the Art of Getting What you Want" and an expert in fast-growth helps you get the success you want in your business using persuasion. Persuasion occurs long before the first word is spoken since you communicate credibility in your dress, your building, your website and innumerable other ways. Dave gives tips on how to persuade through storytelling and the transfer of power and authority. 00:10:21 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-08-12-S.mp3 http://download.microsoft.com/download/4/3/c/43c9cc78-79d9-4baa-95f5-27cfcf76d7d7/06-08-12-S.mp3 Building or revamping your website? Learn how to build it while avoiding the biggest mistakes in web design from Ezra Silverton, Marketing Director of the award-winning web design firm, 9th Sphere. Ezra gives tips on how to build a user-friendly site, how to drive traffic to it and how to set up simple payment procedures. Business Mon, 14 Aug 2006 00:00:01 EST Microsoft Canada No Internet Marketing Building or revamping your website? Learn how to build it while avoiding the biggest mistakes in web design from Ezra Silverton, Marketing Director of the award-winning web design firm, 9th Sphere. Ezra gives tips on how to build a user-friendly site, how to drive traffic to it and how to set up simple payment procedures. 00:10:17 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine http://download.microsoft.com/download/1/c/4/1c45e7dc-2e52-4c3d-8b80-ca765567e801/06-08-05-S.mp3 http://download.microsoft.com/download/1/c/4/1c45e7dc-2e52-4c3d-8b80-ca765567e801/06-08-05-S.mp3 Marketing is more than just advertising - it includes a spectrum of different activities including brand management, research, media buy, promotions and pricing. Alon Marcovici, the VP and Chief Marketing Officer of the Toronto Board of Trade says that the key to successful marketing is understanding your target market. Listen to Alon as he recommends using a mix of online tools and offline networking events to market your business in a cost-effective way. Business Mon, 07 Aug 2006 00:00:01 EST Microsoft Canada No Marketing Fundamentals Marketing is more than just advertising - it includes a spectrum of different activities including brand management, research, media buy, promotions and pricing. Alon Marcovici, the VP and Chief Marketing Officer of the Toronto Board of Trade says that the key to successful marketing is understanding your target market. Listen to Alon as he recommends using a mix of online tools and offline networking events to market your business in a cost-effective way. 00:10:21 Business, Small Business, Your Business, Entrepreneur, Microsoft, Entreprise Magazine