The continued success of Hanesbrands depended upon delivering the right products to the right retailers in the right quantities at the right times. That was a lot to have to get right, especially with 100,000 SKUs, tens of thousands of stores, and a business
intelligence system that aggregated partial, inconsistent retail data, and did so slowly. Hanesbrands solved this problem by adopting a Business Intelligence (BI) solution: a demand signal repository, based on VMT’s Velocity® Solution Suite running on Microsoft
technologies. The time to access reliable, actionable information was shortened from weeks to days. Hanesbrands now makes better, faster decisions across its enterprise by relying on a centralized database. In just 18 months, Hanesbrands has used the solution
successfully as part of its overall efforts to reduce inventory carrying costs and generate additional cash flow.