Innovating in China
After more than 10 years of R&D investment, China has become one of Microsoft's most important markets and today, is playing an increasingly significant role in the company's global innovation strategy. The establishment of Microsoft China R&D Group on January 18, 2006 marked a key milestone for long-term investment and development in China. Microsoft has now created a complete innovation cycle from curiosity-driven research to strategic ecosystem partnerships in an R&D Group that has the most complete organizational structure, comprehensive business operation and largest R&D investment outside of the United States. Currently, Microsoft China R&D Group employs 1,500 full-time researchers and developers and has operations in Beijing, Shanghai and Shenzhen.

Focusing on the big picture
At Microsoft China R&D Group, we focus on three missions: 1) Become Microsoft's core global base for fundamental research, technological incubation and product development; 2) Enhance cooperation and exchanges between Microsoft and its local partners in China, while cultivating a team of leaders with international experience in large-scale project management; 3) Explore in depth, the demands of new emerging markets such as China, and carry out highly localized R&D based on the unique needs of these markets.

Integrating R&D efforts
Microsoft China R&D Group is comprised of Microsoft Research Asia (MSRA), Microsoft Advanced Technology Center (ATC), and product R&D teams in Beijing, Shanghai and Shenzhen. A Strategic Partnership Group was also established to cultivate partnerships with outstanding IT companies from across China, and enhance cooperation in software outsourcing, technical transfer, and product R&D. At Microsoft China R&D Group, we specialize in the four pillars of basic research, technology incubation, product development, and strategic partnerships. Under the leadership of a skillful management team and the executive leadership of Chairman Dr Ya-Qin Zhang, and Chief Technology Officer Dr Hong-Jiang Zhang, the Group focuses on five major R&D directions: 1) Mobile and embedded technologies; 2) Web technology products and services; 3) Digital entertainment; 4) Servers and tools; 5) Emerging markets.

Making an impact locally and globally
We are making an impact world-wide by innovating solutions for the global market for the local market here in China. Many of our achievements can be seen in landmark Microsoft products, such as Windows Vista, Office 2007, and Exchange Server 2007. We are also making great strides in cultivating strong partnership with local companies through software outsourcing, technology authorization and transfer, talent cultivation and product cooperation. . By partnering with leaders in China's IT industry and employing thousands of people committed to improving the user experience, we are creating a win-win innovation ecosystem for China.

Looking to the future
Future products "innovated in China, innovated for the world" will be a strong force driving sustainable and healthy growth of China's economy. At Microsoft China R&D Group we are playing a key role to continue driving the reality of innovation in China forward.