Publiceret: 4/5/2013
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AVL LIST GMBH High-Tech Company Improves Forecasting and Decision-Making in Global Operations

AVL List GmbH photo
AVL List GmbH photo
AVL List GmbH, a leading developer of powertrain propulsion systems sought to integrate its information management systems in multiple countries. Magic Software Enterprises helped them connect Magic xpi on Microsoft SharePoint with multiple Enterprise Resource Planning and Customer Relationship Management systems to improve reporting efficiency, forecasting accuracy, and return on investment.

Business Needs

Based in Austria, AVL List GmbH is the world's largest privately‐owned company specializing in the development of powertrain propulsion systems (combustion engines, hybrid systems, electric drive) as well as simulation and test systems for passenger cars, trucks and marine engines.

* With Magic xpi Integration Platform and Business-Critical SharePoint applications we have cost-effective and efficient visibility and transparency across information management systems. *

Christian Neugebauer

Chief Information Officer
AVL List GmbH

AVL sought to build a unified model to integrate information management systems in multiple countries using uniform processes, systems, and key performance indicators (KPIs). Up until now, this data exchange had to be performed manually. Their systems worked well as long as the work was restricted to a specific team. However, communication siloes became apparent as soon as any cross-departmental collaboration was required. As an example, when a marketing manager wanted to get manufacturing data for forecasting or the manufacturing team needed engineering designs, they had to resort to slow, manual, traditional processes, such as calling or e-mailing people and waiting days for reports or answers. Global operations across multiple time zones and locations and yet more local informational systems just added to the complexity. This in turn slowed down processes, hindered productivity, and kept costs high.


AVL selected Magic Software Enterprises Ltd., a Microsoft Business-Critical SharePoint partner and a provider of application platforms and business and process integration solutions, to help with the integration. They used Magic xpi Integration Platform and SharePoint with back‐end systems to ensure the accurate, real‐time exchange and display of data throughout AVL’s global operations. This solution was faster and more cost-effective than other deployment solutions. The project at AVL involved connecting Magic xpi on Microsoft SharePoint with multiple Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems.


The Business-Critical SharePoint connection with multiple back-end systems provides the following important benefits:

Better Decision-Making and Forecasting

The integration of multiple back-end systems improves reporting efficiency, and also enables the creation of accurate product forecasts. Now the marketing team is able to develop more realistic forecasts, as they now have insights into data previously hidden in other teams’ systems, such real-time manufacturing data. Furthermore, marketing can easily cooperate with the sales, finance, and manufacturing teams online to decide on forecast figures using SharePoint’s collaboration capabilities. Finally, automated workflows and built-in alerts ensure that the decision process is moving along. More precise forecasts translate into less wastage due to overproduction and less out-of-stock situations due to underestimations. This, in turn, results in improved customer satisfaction and higher bottom line figures.

Automation and Real-Time Visibility

Comprehensive integration of information management systems provides simultaneous and real‐time views into several ERP systems. Automation, monitoring, and alerts allow prevention vs. reaction, reducing business risk and therefore cost.

Unified View for Disparate Systems

Now all the backend systems share the familiar SharePoint user-interface and one login for all. The user-friendly look and feel enables better self-service for all authorized employees across the organization – even for SAP and Oracle-users that required require special training.

Higher ROI

When implementing the Business-Critical SharePoint solution, there was no need to rip and replace the existing information systems with major financial investment. Magic xpi Integration Platform on SharePoint allowed for fast, simple, and cost‐efficient implementation, using AVL’s existing ERP systems to their full advantage. Looking ahead, the systems also provide a flexible and future‐proof solution that will work well with future implementations AVL might have.

Business-Critical SharePoint(BCSP)is a Microsoft partner program that includes top solution and service providers who focus on line-of-business (LOB) integration with SharePoint.

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Organisations størrelse
5250 medarbejdere


AVL List GmbH is the world's largest private developer of powertrains. AVL develops simulation methods and instrumentation for measuring and testing technology for the engine and automotive industry.

Software & Services
Microsoft SharePoint Server 2010

  • High Tech & Electronics
  • Automotive, Industrial Equipment & Aerospace


  • Business Productivity
  • Sharepoint Business Critical


Magic Software