Integrated CRM - 5 Benefits of Integrated CRM

Updated: November 18, 2005
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Microsoft Dynamics CRM was designed to meet the wide range of integration requirements required for today's business systems, whether simple or complex. Not only does it integrate information from multiple sources across your business, it was also designed to work with a variety of business software applications from Microsoft, as well from other providers—including with custom software. Why is that so important? Here are five of many reasons:

1.

Get a complete picture of your customer.
Microsoft Dynamics CRM modules work together to give your and your employees up-to-date customer information that can be shared across department lines. The sales and customer service modules are completely integrated and give all staff and employees complete access to customer information gathered throughout the organization.

2.

Connect and streamline your business processes beyond system boundaries.
The ability of Microsoft Dynamics CRM to present and share complete customer information helps companies find new ways to better server customers and identify new opportunities. The application also frees employees from the time-consuming task of re-entering information that another department has already captured.

3.

Take advantage of smooth integration with other information systems.
Microsoft Dynamics CRM was designed from the ground up on the Microsoft .NET Framework. This key Microsoft Windows technology lets Microsoft Dynamics CRM integrates easily with other key applications including Microsoft Dynamics software solutions for financial management.

4.

Work beyond the reach of your network.
With Microsoft Dynamics CRM, your sales force can work far beyond the boundaries of your network. The sales functionality within Microsoft Dynamics CRM takes full advantage of the ability of Microsoft Office Outlook to work offline. This lets your employees work no matter where they happen to be.

5.

Customize and integrate with other products and services.
Built on flexible .NET technologies and powerful integration tools, Microsoft Dynamics CRM lets developers integrate its functionality with third-party applications and Web services. Together, these systems can let your company build an extremely powerful custom solution.



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