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Abigail Rappoport

UK Customer Experience Director

Abigail is responsible for understanding the needs and feedback of Microsoft’s customers and partners and ensuring that Microsoft’s strategies continuously take account of this intelligence.

Most recently Abigail was responsible for the Partner strategy across the EMEA region for the Information Worker Business Group. Prior to joining Microsoft in 2004 she worked for an international marketing consultancy, a Microsoft Partner and was head of marketing for a UK Financial Services organisation. Abigail completed her MBA in 2004 and has experience of working in the Middle East as well as the UK.

Abigail is married and enjoys theatre, music, skiing and scuba diving.
Abigail Sharan
The Hybrid Organisation

Your Experience



Ensuring a high level of satisfaction among our customers and partners is a core component of our business. We refer to our customer-focused efforts as Customer and Partner Experience (CPE).

By listening to you, we are constantly evolving the way we innovate. We use what we hear to ensure that Microsoft continues to become a more customer-centric organisation which puts people at the very centre of its strategy.

For example, we know from your feedback that we need to simplify a lot more, and with that in mind we have made improvements to the Contact Us page so it is easier for you to report a problem. Another example is ensuring you have ” less clicks” to do what you need in Windows 7. 		 
 

   Abigail Sharan

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Helen Putland,
UK Customer Experience Director

"CPE is now a way of life at Microsoft - it’s at the heart of everything we do in our day-to-day activities. We have many initiatives in place which reinforce the commitment we’ve made to our  customers & partners and I’m proud of the way our employees respond to that commitment and rise to the challenge every day by supporting our customers."
 

 
collapse/expand Listening to Our Customers
In order to measure customer and partner experience, Microsoft sends out a number of surveys to different types of customers and partners throughout the year. The objective of these surveys is to gain diverse and candid feedback around the world which we can then apply directly into improving our products, services and programs.

collapse/expand Our Accountability to You
At Microsoft, ‘Customer and Partner Experience’ (CPE) is one of our top 3 global strategies, and is focused on earning customer loyalty. In the UK (and around the world), all Microsoft employees are recognised and rewarded for improving the satisfaction of our customers and partners.

 
Microsoft uses feedback to assess all aspects of customer’s and partner’s experiences with our company: from product experience, to account relationships, to licensing, or services, or any solution that Microsoft offers. Leave Feedback