Monday 25 February 2013
Small businesses are constantly looking for ways to upgrade their IT offering without breaking the bank.
Cost-effective technology investments give such companies the opportunity to compete on a more level playing field with larger rivals.
Unlike big businesses, SMBs can rarely take advantage of economies of scale - so they need to be a little more inventive when it comes to budgets and costs.
New communications technologies give small firms an unprecedented opportunity to empower workers and reach out to their customers - something which can have a direct positive impact on the bottom line.
Unified communications solutions are now accessible to companies of all sizes, not just the super-rich and technology savvy.
This means employees can converse with each other - and customers - using the channel deemed most appropriate at the time.
For important calls with valued customers, it may be a good idea to set up a video conference, while for in-house conversation, instant messaging may do the trick.
A range of tools are available as part of a single integrated solution, giving companies more flexibility than ever before.
This is the new age of business communication - and it's important for your people to have a voice over as many channels as possible.
Posted by Alex Boardman