Wednesday 16 January 2013
The advent of high-performance mobile devices and robust data-carrying infrastructure means mobile business intelligence (BI) is now a reality, it has been claimed.
According to IT analyst Ovum, mobile BI solutions - which in the past have suffered from a lack of technological advancement and use cases - are a viable option for corporate decision makers.
The firm said these solutions can help executives and managers adapt to a new 'connected' business reality which expects them to have ready access to BI information.
Fredrik Tunvall, analyst at Ovum, said there is little doubt that the rising popularity of tablet computers has affected vendors’ go-to-market strategies
"However, to reach a larger audience, they should consider supporting native/hybrid applications for Android and Windows devices, as both are expected to become increasingly prevalent in the enterprise, especially in emerging markets," he stated.
Mr Tunvall predicted that BI vendors will enhance their mobile capabilities through in-house development and "a continued wave of mergers and acquisitions activity".
"This will also be where we will see some of the most interesting and innovative developments in BI and analytics over the next few years," he forecast.
Shitali Malviya, consultant at Sigma Infosolutions, recently claimed that BI tools offer a strong return on investment.
Posted by Alex Boardman