Tuesday 12 June 2012
Businesses need to rapidly evolve mobile applications and interfaces to meet sharp increases in demand, it has been claimed.
According to IT analyst Gartner, companies need to develop more sophisticated approaches across business-to-business, business-to-employee and business-to-consumer channels.
"This shift in computing to mobile devices, and the ongoing trends of consumerisation and 'bring your own device', mean that IT leaders and application development teams need to take a multichannel approach to applications," said Gartner research vice-president David Mitchell Smith.
"Too many IT departments and end users still assume that only desktop applications are needed," he stated.
Gartner has recommended performing a mobile-only, mobile-first or legacy assessment during application development.
Companies are also urged to identify specific demand for mobile applications in B2E, B2C and B2B sectors during the next 18 months.
Implementing an architectural and tool framework for future context-aware apps is also advisable, the analyst stated.
Mr Mitchell Smith said that with phones and tablets becoming a platform for the delivery of applications and information, and not simply a communications tool, "the era of running applications solely on desktop and notebook PCs is rapidly being superseded".
Businesses are now faced with "a fast-moving, diverse era of ecosystems that span consumer electronics, business computing, fixed-location clients and mobile clients", he added.
Posted by Sarah Parish