Potential of business intelligence not being realised

Monday 11 February 2013

Business

Many employees within companies are failing to take advantage of business intelligence solutions, it has been reported.

According to a study conducted by IT analyst Gartner, analytics continues to be a top investment priority for chief information officers (CIOs).

However, just 30 per cent of potential users within organisations are taking advantage of the solutions they are advocating.

"A large enterprise makes millions of decisions every day," said Rita Sallam, research vice-president analyst at Gartner.

"The challenge is that companies have far more data than people have time, and the amount of data that is generated every minute keeps increasing."

She claimed that, in the face of accelerating business processes and a myriad of distractions, real-time operational intelligence systems are moving from 'nice to have' to 'must have for survival'.

"The more pervasively analytics can be deployed to business users, customers and consumers, the greater the impact will be in real time on business activities, competitiveness, innovation and productivity," Ms Sallam stated.

Microsoft aims to make business intelligence more accessible to people across organisations, by providing capabilities in familiar tools such as Excel and SharePoint.

Posted by Alex Boardman