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A dynamic retail solution

Microsoft Dynamics for Retail enables retailers of all sizes, all around the world, to be dynamic. It delivers a complete shopping experience, with a seamless and differentiating omni-channel solution that is more modern, more mobile, and more global. End-to-end capabilities, from modern point of sale (POS), store operations, merchandising, e-commerce, call center, marketing, and customer care, to supply chain, financials, and more, can be deployed in the way that makes the most sense for your business.

Omni-channel is all about being connected to those channels where your customers shop. It’s about providing information, easy and consistent shopping experiences, and encouraging customers to have a relationship with your brand. Customers move from social networks, to online stores, to in-store experiences, and they expect seamless and consistent engagement with the retailer.

Learn how Microsoft Dynamics for Retail designs modern business solutions to exceed your customers' expectationsLearn how Microsoft Dynamics for Retail
is a commerce engine
Microsoft Dynamics for Retail: video

Customers shop on their terms

Today's customers live in a connected world and are much more informed when making a purchase—before they even walk into a store. In a time when customers are shopping on their terms, retailers need to find ways to better serve and provide them with amazing in-store experiences! To best engage customers, retailers must empower their employees to provide excellent customer service. This is where the point of sale (POS) can become the point of service—using rich clienteling capabilities in the Microsoft Dynamics modern POS solution.

Learn how Microsoft for Retail starts with the point of sale
Modern point-of-sale software: video

Engage connected customers

Customers are connected and informed and want shopping choices. They want the option of going to a physical store, browsing on a tablet at home, or shopping on-the-go using a smartphone! E-commerce and social features in Microsoft Dynamics for Retail provide today's retailers with an opportunity to engage and connect with customers through an omni-channel shopping experience. Retailers can easily connect with their followers and can gather purchasing intentions and preferences on Facebook, Twitter, and Pinterest.

Learn how to engage with connected customers
through an omni-channel experience
Software for retail ecommerce: video

Market smarter

Easily plan, execute, and measure campaigns from start to finish. Bring your marketing vision to life—engage customers with personalized, multichannel campaigns, build pipeline, and demonstrate the impact of your marketing. Features include:

  • Content and spend management

  • Execution planning

  • Campaign nurturing and automation

  • Media buying and planning

Learn more about Microsoft Dynamics Marketing
Marketing CRM: video

Supply chain management

To have control, you need a real-time view of your business and products. And, with that control, you can have more efficient people and processes, a better handle on costs, happier customers and, ultimately, greater profits. Features include:

  • Buying

  • Replenishment

  • Order management

  • Warehouse and transportation logistics

Learn more about our core solution
Solution for supply chain management


Increase insights into your business, and streamline financial planning and performance management, whilst fully understanding cash flows, controls, costs, and risk, with one integrated solution that helps you reimagine finance to drive impact.

  • General ledger

  • Budgeting, planning, and forecasting

  • Accounts payables

  • Accounts receivables

  • Fixed assets

  • Cost accounting and financial controls

  • Cash and bank management

  • Consolidation

  • Operational reporting and analysis

Learn more about financials and Microsoft Dynamics
Financial insights: video

Discover customer success stories

  • Charles Tyrwhitt make their customers look great and feel special with the help of Microsoft Dynamics AX
    Charles Tyrwhitt make their customers look great and feel special with the help of Microsoft Dynamics AX
  • Ashley Furniture supports omni-channel vision with Microsoft Dynamics for Retail
    Ashley Furniture transforms its customer shopping experience
  • Coviran chose Microsoft Dynamics for a fully integrated, end-to-end retail solution
    Covirán chooses Microsoft Dynamics for a fully integrated, end-to-end retail solution
  • Jack Wolfskin's 6,000+ retail stores use Microsoft Dynamics
    Jack Wolfskin, European outdoor apparel manufacturer and retailer, chooses Microsoft Dynamics
  • Delta Air Lines creates empowered employees and customers
    Delta Air Lines creates empowered employees and happy travelers
  • Eason and Sons drive transformational retail strategy
    Eason & Sons drive transformational retail strategy with Microsoft Dynamics for Retail
  • Jean Coutu delivers modern retail experience
    Jean Coutu delivers
    21st-century retail experience
  • Mattress Firm reduces training time with Microsoft Dynamics
    Mattress Firm supports rapid growth and real-time inventory
  • SSIPL Retail streamlines operations and drives significant savings
    Specialty retailer, SSIPL, streamlines operations and drives significant savings with Microsoft Dynamics

Want more detail?

Microsoft Dynamics for Retail is a modern, unified retail solution that reduces complexity for retailers, freeing them to focus on connecting with customers and empowering their employees across all channels. It allows organizations to deliver a complete shopping experience that is personal, seamless, and differentiated.

Microsoft Dynamics for Retail provides customer engagement capabilities that include store operations, channel management, order management, marketing and care, and business intelligence, along with more back office capabilities, like procurement and financials, in an end-to-end solution delivering full visibility across the entire business.

These capabilities can be implemented as a comprehensive end-to-end solution or as individual business functions to complement existing technologies, allowing retailers to select the option that makes the most sense for them.

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