Microsoft Dynamics 365 forCustomer Insights

Deliver a better customer experience

Drive engagement through intelligent customer analytics. Give employees the relevant insights they need to better understand and engage with customers.


Give your frontline employees quick access to insights on how to best serve your customers—without requiring a team of data scientists.

  • Manage every data point from individual customers in real time.
  • Seamlessly integrate with familiar tools, like Outlook and Excel.
  • Connect all your data from any device, channel, or application.


Infuse big data with customer analytics to understand your customers’ needs and identify opportunities that better target marketing resources.

  • Deliver personalized, relevant customer content.
  • Cross-sell and upsell with predictive analytics.
  • Tailor experiences on the spot to increase satisfaction.


Get everyone in your organization on the same page by using a single, easy-to-reference dashboard that’s configured for marketing, sales, and service teams.

  • Connect into existing data sources—no new systems or training.
  • Enable any employee to prepare and visualize data.
  • Let employees embed customer insights into the app of their choice.

Smarter customer insights are only the start

Gather insightsCreate visualizationsEngage customersMonitor relationshipsTarget audiences
Gather insights about specific and aggregate customer behaviors

Gather insights

Connect disparate data silos for a comprehensive look at your customers—collecting customer insights and interactions in one place.

Your business—powered by Microsoft


Office 365

integrates with Dynamics 365 to make your teams even more productive


Cortana Intelligence

are built in to Dynamics 365 to provide intelligence and insights

Power BI

are built in to Dynamics 365 to provide intelligence and insights

Azure Machine Learning

are built in to Dynamics 365 to provide intelligence and insights

are built in to Dynamics 365 to provide intelligence and insights



works with Dynamics 365 to help developers easily build custom add-in apps

Find apps that work with Dynamics 365 for Customer Insights

Do even more with Customer Insights using dozens of add-in applications from AppSource. Developed by Microsoft and our partners, they extend what you can do with intelligent customer analytics and relevant insights. Check AppSource often—new apps are added all the time.

Learn more

Get started with Dynamics 365 for Customer Insights



Learn about our prices and how to buy Dynamics 365.

Find a partner

Find a partner

Connect with a Dynamics 365 partner in your area.