Total bookings growth (y/y)Indicator of total business growth during the period - calculated as the sum of revenue growth, plus change in balance of unearned revenue balance, and plus change in the contracted but not billed balance.
OEMRepresents sale to PC and server hardware manufacturers.
Multi-year licensing agreementsRepresents sales to customers of software licenses plus software assurance which provides them with software upgrade rights and other benefits over the life of the agreement.
License only Represents sales to customers of software licenses.
Rest of businessRepresents sales from all other sources including Xbox 360, online advertising etc.
PC unit growth (y/y)The PC market is a key driver for the sales of Windows licenses.
0 to 2%
15 to 17%
25 to 27%
22 to 24%
16 to 18%
9% to 11%
OEM license unit growth (y/y)Represents the growth in Windows license sales to PC manufacturers.
OEM Premium mixA driver of Windows average selling prices (ASPs). Represents the percentage of Windows premium SKU sales as a percentage of total windows license sales.
Business premium mixSubset of the overall premium mix that represents consumer premium SKU vs. business premium SKU sales as drivers for ASPs. Note: The Company receives over five times the pricing uplift over the basic offering from a sale of a business premium sku than we receive from the sale of a consumer premium sku.
Consumer premium mixSubset of the overall premium mix that represents consumer premium SKU vs. business premium SKU sales as drivers for ASPs. Note: The Company receives over five times the pricing uplift over the basic offering from a sale of a business premium sku than we receive from the sale of a consumer premium sku.
US core search share (source: comScore)Bing US market search share (source: comScore. Represents search share for last month of quarter).
US explicit search share (source: comScore)Bing US "explicit core search" share excludes contextually driven searches that do not reflect specific user intent to interact with the search results. (source: comScore. Represents search share for last month of quarter).
LTD Xbox 360 unit salesLife to date (LTD) sales is an estimate of the installed base, which is one driver of profitable future software sale.
Total Xbox Live membersAn indicator of Xbox live services usage which drives additional revenue opportunities for the Xbox business.
LTD Xbox 360 US software attach (source: NPD***)Represents the average number of software titles sold per Xbox360 console which helps drive the profitability of the business (LTD = Life to Date).
LTD Xbox 360 US accessory attach (source: NPD***)Represents the average number of hardware accessories sold per Xbox 360 console which helps drive the profitability of the business (LTD = Life to Date).
* = FY10 not recast for methodology change
** = Not disclosed
*** = NPD Group, a marketing research firm
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