With the explosive use of speech, touch, and gestures in consumer devices, customers expect and demand more natural and intuitive ways to interact with businesses. At the same time, business and service interactions are increasingly taking place on connected devices, generating an unprecedented amount of data that can be used to analyze and improve customer service interactions.
Microsoft Corp. and [24]7 Inc. have an agreement to jointly bring the power of natural user interfaces (NUIs) and data analytics at cloud scale ("Big Data") to enable the future of customer service for businesses. The agreement includes Microsoft merging its interactive self-service assets (clients, people and technologies) into [24]7 Inc., an R&D partnership, long term IP licensing, and Microsoft taking an equity stake in [24]7 Inc.
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