Consumerization of IT

Consumerization of IT

Consumers today have more choice, more options, and more flexibility in the technology that they use every day—from powerful mobile devices and computers to the social networks that they use to connect with each other. As that technology spills over into their professional lives, the line between the personal and the professional is blurring.

People want to use the same technology at work as they use at home. And although consumer technology offers some great potential benefits for the business, it also represents added risk in terms of security, privacy, and compliance. For IT, it’s about striking a balance between user expectations and enterprise requirements.

Customer stories

In-flight Windows 8 app enhances service and streamlines operations

Microsoft Services helped Emirates Airlines implement a custom solution with the security and sophistication of Windows 8 that improves their teamwork, operations, and customer service.

Deploying uniform desktops to a mobile, disbursed workforce

McKesson, a medical and pharmaceutical leader, was facing increasing complexity in desktop deployments and management, with nearly 1,000 unique and 200 types of desktop images across its end-user base. Working with Microsoft Services, it reduced these exponentially to a basic “thin image.” Remote users, nearly 7,000 of them, were given a USB drive and a network cable to, at their convenience, simply “plug and play” the installation. This solution proved so effective that McKesson is looking at adopting a “bring your own device” approach to allow end users to leverage their own devices. Read more.

Related services

Enable the kind of social and connected experiences that people expect from using consumer technology while delivering the security and privacy that you require in the enterprise.

  • How do your teams communicate, and what is it costing you? If your millennials rely on social and texting, your gen-Xers are e-mailing, and your baby boomers like face to face, how do you get them on the same proverbial page and keep your data secure and your costs down? Microsoft Services can help you evaluate your business and pick the right solutions that will reduce complexity and cost in how your people and your IT systems work. The time your people will save using Microsoft tools such as Yammer, Office 365, Lync, and SharePoint provides significant value to your business and is compounded by lower IT deployment and maintenance costs.
  • To attract new customers for your business and retain the ones you have, your business needs ways to boost sales and customer satisfaction. Microsoft Services Dynamics Customer Relationship Management (CRM) and CRM Online solutions help automate the business processes that deliver world-class customer care experiences and improve your sales and marketing impact. Your business can build capabilities such as loyalty management, customer care, and social media integration through systems that are easy to use and provide business insights that can give your organization a competitive edge.
  • Protecting business and IT assets is more critical than ever. Cloud computing, mobility, social networking, and growing volumes of information are driving constant change in the IT landscape and the way we all do business. Microsoft Services can help embrace these changes and protect businesses against increasingly sophisticated threats.
Create applications or solutions that are as intuitive as Windows 8 and allow management and support across multiple devices and platforms whether on-premises or cloud-based.
  • Delivering quality products or services to your customers and running an agile competitive business often comes down to how well your enterprise can plan resources and manage core business functions. Microsoft Dynamics business solution supports industry-specific and operational processes, along with comprehensive enterprise resource planning (ERP) functionality for financial and human resources management. These solutions work well with or just like—familiar Microsoft software, making it easy for enterprise businesses to streamline processes more quickly and easily, compounding the value they bring to your business.
  • Make mobility happen for your employees and customers while maintaining enterprise-grade security, productivity, and enabling both a personalized user experience as well as mobile line-of-business (LOB) apps by leveraging the strategy, deployment and support expertise of Microsoft Services.

    Microsoft Services brings end-to-end, leading-edge enterprise mobility solutions that allow enterprise organizations to be more connected, be more informed, and be more productiveon users’ devices of choice.
  • Enterprise businesses have a tremendous opportunity to make information more easily accessible to customers, employees, or others you chose, along with the ability to provide that data on any device, at any time, through new and modern business applications connected to cloud services. Microsoft Services can help businesses develop modern applications and modernize legacy applications to capitalize on IT paradigms, including cloud, social, mobility, and big data.
  • Microsoft Premier Support for Developers provides end-to-end managed support across the full Microsoft developer platform: on-premises, hybrid, or in the cloud—helping your company throughout the development lifecycle. By working side by side with experts from Microsoft and engaging in training programs, workshops, and labs, we will help your organization to enhance skills, to develop with Microsoft standards and recommended practices in mind, and create more secure and high performing applications.


Riding the wave of the consumerization of IT
Historically, IT departments procured and managed computing devices for their employees. As mobile computing devices have evolved from laptops to smartphones to tablets that can go anywhere, IT departments are facing a wave of personal devices with which employees want to access and interact with corporate data.
Microsoft IT has embraced this wave, riding it to the point where the following is true today:
  • Two-thirds of (Microsoft) employees are active on Twitter, a social-networking website from which users can send short messages to family and friends, known as their followers.
  • 94,000 Windows Phone devices synchronize to the Microsoft corporate network.
  • 2,000 cloud-based apps comprise the Microsoft portfolio, which properly identified devices can leverage.
  • Microsoft IT currently provides and supports 22,000 wireless access points and has saved approximately $300,000 U.S. dollars annually, per facility, through enabling users to connect remotely by using DirectAccess, a feature of Windows 8, and Windows Server 2012 R2.