“Grand Theft Auto IV” Comes to Xbox 360 on Day One
May 09, 2006
Microsoft and Rockstar Games also forge strategic alliance to provide exclusive episodic content downloads on Xbox Live.

LOS ANGELES — May 9, 2006 — This time, Xbox® Nation won’t have to wait. Responding to the cries of millions of Xbox 360™ owners, Microsoft Corp. and Rockstar Games, the universally renowned publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), have struck a groundbreaking agreement that brings “Grand Theft Auto IV” to the Xbox 360 platform on day one of its global release.

“Grand Theft Auto IV,” the next-generation console debut of the genre-defining “Grand Theft Auto” franchise, is expected to be in stores on Oct. 16, 2007, in North America and Oct. 19, 2007, in Europe.

“Few franchises have had the profound impact on our industry as ‘Grand Theft Auto,’” said Peter Moore, corporate vice president of the Interactive Entertainment Business in the Entertainment and Devices Division at Microsoft. “Gamers can’t wait to play “Grand Theft Auto IV” in high definition on Xbox 360, and we couldn't be more excited to have the title on our platform from day one”

Separately, Microsoft and Rockstar Games are proud to announce a strategic alliance to provide exclusive episodic content for Xbox Live®, giving the community ever-expanding gameplay experiences that simply aren’t possible on other consoles.

“Through Xbox Live, we have a unique opportunity to reach out to our audience in new ways,” said Sam Houser, executive producer and founder of Rockstar Games. “This strategic alliance allows us to craft experiences that fully leverage the on-demand distribution power and sheer size of Xbox Live.”

The agreement to distribute exclusive Rockstar Games content via Xbox Live highlights the publishing community’s growing desire to feed gamers’ insatiable appetite for downloading new high-definition experiences and playing online. Since Xbox Live launched, fans have logged nearly 1.8 billion hours playing online and have downloaded more than 18 million pieces of content in just the past six months.

About Xbox and Xbox 360

Microsoft revolutionized the gaming industry with the November 2001 launch of Xbox (http://www.xbox.com), its first-generation video game and entertainment system, now sold in 26 countries. Microsoft introduced its next-generation system, Xbox 360, in the 2005 holiday season in Europe, Japan and North America, and launched the system in Australia, Colombia, Hong Kong, Korea, Mexico, New Zealand, Singapore and Taiwan in 2006. Xbox 360 (http://www.xbox.com/xbox360) is the most powerful video game and entertainment system, delivering the best games, the next generation of the premier Xbox Live online gaming network, and unique digital entertainment experiences that revolve around gamers.

About Xbox Live

Xbox Live is the first and only unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox Live connects more than 3 million members across 24 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox Live Arcade, free and premium playable game demos, music videos, and movie trailers, as well as new game levels, characters and vehicles for all their favorite retail games. More information can be found online at http://www.xbox.com/en-us/live.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is an integrated global developer, marketer, distributor and publisher of interactive entertainment software games and accessories for the PC, PlayStation® game console, PlayStation®2 computer entertainment system, PSP™ (PlayStation® Portable) system, Xbox and Xbox 360 video game and entertainment systems from Microsoft, Nintendo GameCube™, Nintendo DS™ and Game Boy® Advance. The Company publishes and develops products through its wholly owned labels Rockstar Games, 2K Games, 2K Sports and Global Star Software; and distributes products in North America through its Jack of All Games subsidiary. Take-Two also manufactures and markets video game accessories in Europe, North America and the Asia Pacific region through its Joytech subsidiary. The Company maintains sales and marketing offices in Cincinnati, New York, Toronto, London, Paris, Munich, Madrid, Vienna, Milan, Sydney, Breda (Netherlands), Auckland, Shanghai and Tokyo. Take-Two’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This press release contains forward-looking statements made in reliance upon the safe harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws. Such forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to them. The Company has no obligation to update such forward-looking statements. Actual results may vary significantly from these forward-looking statements based on a variety of factors. These important factors are described in the Company’s Form 10-Q for the quarter ended Jan. 31, 2006, in the section entitled “Cautionary Statement and Risk Factors.”

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

Microsoft, Xbox, Xbox 360 and Xbox Live are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

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