Microsoft Codename "Social Analytics"

Integrate social web information into your business applications

Microsoft Codename "Social Analytics" is an experimental cloud service. It’s aimed at developers who want to integrate social web information into business applications. This lab includes:

  1. The Engagement Client, used to browse and view analytics on a social dataset

  2. Two pre-defined, actively streaming datasets which include data from top social sources such as Twitter, Facebook, blogs and forums

  3. The Social Analytics API, based on the Open Data Protocol and delivered through the DataMarket on the Windows Azure Marketplace

For new features delivered in January 2012, please read the announcement on our blog.

Explore the datasets using the Engagement Client. Once you’re familiar with the data, test the Social Analytics API in your applications to create a rich social experience for your users.

Your feedback on your experience with this lab will help shape our direction. Please contribute your feedback generously.

Feedback?E-mail Us

Social Analytics

Video

Get Microsoft Silverlight

Microsoft Codename "Social Analytics"

As the popularity of the social web continues to grow it has become increasingly important for businesses to keep their finger on the pulse of the social web. Social information provides businesses with new insights, and the social web provides a means to connect with customers and respond quickly to customer concerns or comments. Microsoft Codename "Social Analytics" allows you to easily integrate social information into your business applications.

Features

Aggregate social media content from many sources including Twitter, Facebook, blogs and forums.

Enrich raw social data by assessing the sentiment and by tying conversations together.

Include rich social media content in your web applications through straightforward APIs.