Graz, Austria — November 20, 2012 — Mapping Resource Group (MRG), an aerial mapping and photogrammetry company with headquarters in Flagler Beach, Florida, has contracted with Microsoft’s UltraCam business unit to purchase an UltraCamLp photogrammetric digital aerial camera system. With the purchase of the UltraCamLp, MRG will move out of analogue collection and processing and operate completely in a digital environment.
MRG typically handles small projects (200–2,000 acres) with a quick turnaround for private clients, DOTs, and state and local governments. Although the digital datasets produced by the UltraCamLp are larger than analogue datasets, MRG will use advanced workflow software to expedite the processing activities, such as automatic A/T and ortho generation, balancing and mosaicking.
“MRG has been operating in both digital and analogue technologies for some time, but with an improving economy, I feel that now is the right time to fully adopt digital,” stated Mr. Charles Smith, President, Mapping Resource Group. “The combination of a medium-sized camera footprint with the highly efficient software available today led me to select the UltraCamLp as the system offering the best price-to-performance value for a system in its class.”
Winner of the Technology Innovation category in the 4th Annual MAPPS Geospatial Products and Services Excellence Awards competition, the UltraCamLp features an image footprint collection capacity of 92 megapixels (11,704 x 7,920 pixels pan). The UltraCamLp combines innovative hardware, electronics, and software that result in an efficient camera system capable of collecting five spectral bands per exposure: red, green, blue, and near-infrared data, in addition to the higher-resolution panchromatic data.
“Microsoft believes the UltraCamLp is an ideal solution for MRG’s project needs,” said Alexander Wiechert, Microsoft Business Director. “This acquisition of an UltraCamLp by MRG underscores the diversity of the UltraCam product line, with a solution for organizations with different needs.”
About Microsoft’s UltraCam Business Unit
With its operations based in Graz, Austria, and sales and support teams in North America, Microsoft’s UltraCam business unit brings more than two decades of photogrammetry expertise to Microsoft’s Bing Maps business unit. The division is responsible for the highly successful line of UltraCam digital aerial mapping systems that include the UltraCamLp, UltraCam Falcon and UltraCam Eagle digital photogrammetric sensors. Rounding out the UltraCam mapping systems offering is the UltraMap workflow software system for processing UltraCam imagery to Level 02 and Level 03 quality data, and with features that include distributed processing with automated load balancing, automated project-based color balancing, and additional quality control tools.
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
About Mapping Resource Group
Mapping Resource Group (MRG) was formed in 2001 and today operates full service mapping facilities in Pennsylvania, Virginia, North Carolina and Florida. MRG’s professional licensed staff includes two ASPRS Certified Photogrammetrists, six State Licensed Photogrammetrists (OR, NC, SC, VA, FL) and a Licensed Land Surveyor experienced in utilizing the latest in mapping technologies to provide effective mapping solutions for clients’ projects. MRG captures, processes and provides aerial photo images, orthophoto mapping, digital mapping, LiDAR and GIS datasets across the USA and the Caribbean. For more information, please go to www.mapres.com or contact Charles Smith at 386-439-4848 or firstname.lastname@example.org.