Media & Cable

Microsoft's Reference Architecture for Media & Cable

Business Intelligence for Media & Cable
Microsoft Business Intelligence (BI) solutions for media companies help to provide decision makers and working teams with the business insight they need to respond quickly to changes in audience demand and business needs. These solutions are based on the Microsoft Business Intelligence platform, adding industry-specific Extraction, Transformation and Loading (ETL) modules, data cubes, reports, and dashboards which are available from Microsoft partners.
Automation, Master Control & Digital Platform
Concept Development & Resource Management
Content Acquisition & Management
Content Creation & Production
Content Planning & Scheduling

Automation, Master Control & Digital Platform

Automation systems tie the business directives of a playlist, content windows for VOD, live content and control room infrastructure. These mission critical systems in ensure that a quality signal is acquired for various sources (live link, file feed, server, web etc.), processed and delivered to the right place (i.e. head end, transmitter, uplink or web).These need to sequence all digital and legacy devices, support system coordination of electronic and digital processes across the control room and ensure extremely high service and availability levels.



Solution Information

Customer Stories

CBS Outdoor US

CBS Outdoor US

CBS Subsidiary Delivers on the Promise of Superior Customer ServiceRead More
The Weather Channel

The Weather Channel

Leading Global Weather Company Saves 160 Hours Monthly, Boosts Efficiency and ControlRead MoreWatch Video


Online Advertising Startup Scales Quickly, Wins Business by Using Cloud ServicesRead MoreWatch Video