Three priorities for Dynamic Leaders

01 July 2013 | Kirsten Edmondson Wolfe, Global Industry Director for Public Sector for Microsoft Business Solutions

In my last blog post, I discussed how you can use emerging technologies to create a Dynamic Government by modernizing services, empowering employees, and unifying your processes. Today I’ll focus on the heart and soul of Dynamic Governments:  Dynamic Leaders. These are the people who thrive in times of shrinking budgets and growing transparency, using technology to streamline departments, empower their people, and optimize their emergency responses. To see a Dynamic Leader in action, watch this video and video demo.

Like the department head in the video, you can use technology to optimize your use of limited resources, so you respond quickly—dynamically—to the needs of citizens. Emergency services are a great example, but the same principles apply to law enforcement, parks, transportation, and other departments that need to make the best use of money, people and resources, and time. Dynamic Leaders focus like a laser on those priorities.


When it comes to money and emergencies, three things matter: responding to immediate needs, reporting what has been spent, and when it’s over, analyzing your expenditures to plan for the future. In emergencies, Dynamic Leaders understand money flows and impacts in the moment—and change directions quickly to ensure citizen-targeted outcomes. Technology can be indispensable here. Want to know what’s been allocated where? Where you stand with your FEMA grant? What it would take to repair a dam? Solutions such as Microsoft Dynamics can give you the insights you need to manage disasters successfully.

People and resources

Unified technology such as Microsoft Dynamics can also help you respond quickly to citizens’ needs by helping you manage the people and resources that are so essential to emergency response. It gives you one, unified view of crucial details—people in the field, weather forecasts, budgets and grants, road and electrical crews, and more. You get good information fast, without searching multiple systems and spreadsheets, so you can allocate people and resources to the hot spots. For example, if you see water rising on a particular river and threatening a low-lying area, you can get boots on the ground and sandbags in place without delay.


In an emergency, response time is crucial. You need immediate access to data to make fast resource allocation decisions. For example, if citizens on the north side report being out of gas, you need to know which trucks are available to move supplies where they’re needed. If homes are being burglarized on Main Street, software can help you mobilize a response immediately. With the right technology, this type of near-real-time reaction is possible, so you can make sure the right resources are in the right place, at the right time.

I see Dynamic Leaders almost everywhere I look, whether at City Hall or in the halls of Microsoft. Most go about their jobs quietly, effectively. They may hold titles as diverse as Police Commissioner, Parks Manager, Head of the Department of Transportation, Fire Chief, or Chief Technology Officer. What they share is an ability to focus on what matters.

Tell me, who are the most Dynamic Leaders you know? Leave a comment here, share their stories. I’d love to hear from you.

Have a comment or opinion on this post? Let me know @Microsoft_Gov. Or e-mail us at


Kirsten Edmondson Wolfe
Global Industry Director for Public Sector for Microsoft Business Solutions

About the Author

Kirsten Edmondson Wolfe | Global Industry Director for Public Sector for Microsoft Business Solutions

In her current role, Kirsten helps government organizations of all levels develop out-of-the-box solutions to address their unique challenges. Kirsten was formerly a marketing VP in Deltek’s GovCon unit and global VP for public sector at CA Technologies. Read more