When you're in the food and beverage distribution industry, your business is defined by strict compliance standards, low profit margins, intense competition, and high customer-service expectations. How effectively you meet these challenges can determine whether or not your company is successful.

To succeed you need fast and effective ordering processes to ensure customer needs are understood and addressed quickly. You also need flexibility to respond to customer demands and market trends. Being able to see information across all of your operation will help speed delivery mechanisms so you can get product where it needs to be, when it needs to be there.

Microsoft Dynamics offers a set of strong applications that deliver a compelling suite of technologies for organizations in the food and beverage distribution industry. This integrated technology platform can help you succeed by speeding products from supplier to the store shelf, removing waste from operations, and meeting the demands of your retail customers and consumers.

On This Page

• Benefits of Microsoft Dynamics solutions for food and beverage distributors
• Customer success stories
• Microsoft Dynamics products
• Learn more about Microsoft Dynamics solutions

Benefits of Microsoft Dynamics solutions for food and beverage distributors
Microsoft Dynamics solutions and Microsoft partners support:

• Automated product tracking and tracing from the supplier to the retailer
• Marketing promotion management
• Integrated automated data collection (ADC) solutions and catch-weight capabilities
• Real-time reports and alerts to management and retailers
• Responsiveness to customer demands
• Customized business reports
• Accurate demand-forecasting
• Low-cost, Web-based customer support systems

• Enhance sales-ordering. Tight integration for all your applications, including financials, inventory, and customer relationship management (CRM), improves sales order-processing. Support for ADC ensures that distribution systems are seamlessly integrated with financial and reporting applications. Accurate data flows throughout your organization can help streamline inventory and shipments and boost your forecasting capabilities. And access to real-time customer information can lead to better customer service—the kind of service that help keep the orders rolling in.



• Increase responsiveness through greater connectivity. Whether you integrate CRM and accounting systems to support customers or implement a flexible pricing strategy that uses unlimited price lists, price-banding, cost uplift pricing, or quantity break pricing, these agile solutions give you the flexibility to do it all over a secure Internet connection. Well-connected systems also coordinate all aspects of communications when multiple personnel are interacting with one customer.



• Improve delivery efficiencies. By using applications that integrate with bar code technologies and radio frequency identification (RFID), you can plan and automate delivery schedules and gain greater insight into the supply chain. Support for ADC sales systems can help you nearly eliminate comprehensive inventory counts, lower the inventory required to service customers, pull customer orders in a fraction of the time typically required, and comply with changing customer demand.



• Monitor food safety. Keep your food supply safer by coordinating product-tracking from suppliers, and facilitate traceability from supplier to customer in markets that require it. Improve accountability by implementing metric settings and tracking for individual warehouses, departments, and processes.

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Customer success stories

• Video: Medical distributor gets product out the door faster

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Microsoft Dynamics products

The following products can be used to help build a solution in food and beverage distribution:

• Microsoft Dynamics AX for the food and beverage industry


• Microsoft Dynamics GP for food and beverage distribution
• Microsoft Dynamics NAV for the food and beverage industry
• Microsoft Dynamics SL for the food and beverage industry

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Learn more about Microsoft Dynamics solutions
Learn more about how Microsoft Dynamics business software solutions can help you solve your business needs in food and beverage distribution.

• Contact us to request more information or to speak with a Microsoft representative.



• Use Microsoft Solution Finder to search for solutions developed by Microsoft Certified Partners to meet the unique needs of your business or industry.

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