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    • Master Data Services

    Discover how to centrally manage critical data assets, make it possible for more people to manage master data securely, and help ensure data integrity with Master Data Services.

    About the Presenter
    John McAllister

    John McAllister

    After Microsoft’s acquisition of Stratature, a company he cofounded, John assumed the role of Group Program Manager for SQL Server Master Data Services.

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    With the right information and the right permissions, our business users can now answer questions and produce reports themselves using the new business intelligence tools in SQL Server 2008 R2.

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