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Satyam Auto Components Limited (SACL) is one of the largest
manufacturers of body frames and fuel tanks for motorcycles in India.
SACL was in need of an integrated business solution to connect all its
departments. It wanted to improve business process efficiency within the
organization.
The implementation of Microsoft Dynamics - Nav has enabled online
connectivity between the various departments at SACL. It has improved demand
fulfilment, planning and co-ordination with its customers. The SACL finance
department has seen an improvement in the existing cost control and treasury
management. There has also been significant improvement in materials, purchase,
production and stores resulting in increased profitability.
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| Situation |
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India is the second largest manufacturer of two-wheelers in the world. It
stands next only to Japan and China in terms of the number of two-wheelers
produced and domestic sales.
The two-wheeler industry has been growing despite the evolving four-wheeler
segment. The two-wheeler industry has grown at an average pace of 15-16 per cent
in the last four years. The sale of motorcycles has increased by 14.9 per cent
from 3.76 million to around 4.32 million in 2003 - 2004. The market is expected
to continue to grow at the rate of 17 per cent per annum, over the next few
years.
Western India has been the biggest market for two wheelers accounting for around
35 per cent of sales followed by the South India market comprising of Andhra
Pradesh, Tamil Nadu, Karnataka and Kerala.
Satyam Auto Components Limited (SACL) – formerly Sunbeam Steels Limited - is
a Hero Group company. SACL is a supplier to Hero Honda Motors Limited, the
largest two-wheeler manufacturer in the world.
Satyam Auto had increased its component supply portfolio to Hero Honda Motors.
There was an immediate need within the company to implement an up-to-date
technology support system to manage the ongoing delivery of goods.
Prior to Microsoft Navision, SACL was using Tally for accounting and inventory.
It also had standalone legacy systems for sales, purchase, finance, materials
and stores. Due to the lack of an integrated system, the company was facing
numerous challenges in performing different operational functions. SACL also
faced problems in tracking information across its various departments.
SACL operations department was unable to coordinate efficiently between
inventory and production. This affected on going production and planning. The
finance department lacked up-to-date information. This led to difficulty in
collating Management Information Services (MIS) reports.
“We required an ERP solution that evolved with the
market dynamics to manage systematic growth,” emphasizes Mr.
Sameer Munjal, Executive Director, Satyam Auto Components Limited.
SACL was looking for a flexible system that would not only facilitate an
upgradation but also have the capacity to support SACL’s long-term technology
requirements.> |
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We chose Microsoft Navision Business Solution due to its ease of customization and lower acquisition cost.

Sameer Munjal
Executive Director, Satyam Auto Components Limited
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| Solution |
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“We chose the Dynamics -Nav due to
its suitability, ease of customization and lower cost,” remarks
Mr. Sameer Munjal, Executive Director, Satyam Auto Components Limited.
“As our business was expanding, it was essential to
sustain a competitive edge in the market. Microsoft Dynamics -
Nav has empowered us to deal with issues such as quality control,
connectivity and productivity,” emphasizes Mr. Sameer Munjal,
Executive Director, Satyam Auto Components Limited.
Munjal eSystems, a Microsoft Certified Business Solutions partner, customized
and implemented the solution. It implemented the General Ledger, Fixed Assets,
Purchase and Payables, Sales and Receivables and Inventory Management modules.
Microsoft Dynamics–Nav was customized, deployed and made
operational within a period of six months. The implementation began in November
2002. The solution went live in March 2003. Finance, sales, purchase, production
and inventory functions are connected online into one cohesive solution. The
solution has been implemented on a single Pentium III server.
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| Benefits |
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The integrated solution has led to improved organizational operations and
processes. It has also simplified Management Information Systems reporting.
Streamlined Production
Microsoft Dynamics- Nav allows SACL to effectively manage
manufacturing including production orders, supply planning, shop floor
production, bills of materials, delivery of goods, customer response, etc. on an
ongoing basis.
Optimal Inventory Levels
The solution has enabled accurate inventory supervision within the company. This
has facilitated other departments to take prompt procurement and
production-related decisions. The Microsoft Navision implementation has also
created a lean supply chain with optimized inventory levels that ensure timely
availability of goods for production.
Detailed and Accurate Analysis of Business Information
It has provided SACL finance department with detailed financial transactions and
analysis. The employees have access to ongoing sales and marketing related
information. This has empowered SACL employees to make informed decisions.
Inter–Departmental Coordination
“Microsoft Navision has provided an integrated structure within the
organization. We are now able to track and access information across the various
departments with ease,” says Mr. Sameer Munjal, Executive Director, Satyam Auto
Components Limited.
Future Plans
SACL plans to link the complete supply chain and payroll using Microsoft
Dynamics- Nav.
In addition, it also plans to have raw material and inventory management totally
linked with production.
About Munjal eSystems
Munjal e Systems (Munjal e Systems) has been recently been taken over as a
division of Hero Corporate Service Limited. It aims to be the leading provider
of integrated business solutions. Munjal e Systems has to its credit many
successfully completed projects starting from simple trading organizations to
service industries to complex automobile manufacturing environment. We at Munjal
e Systems have the knack of fitting the product to any business specific
requirements, thus offering a cost effective apt solution for any organization.
We have catered to industries like automobiles, control panel switchgears,
pharmaceutical trading, education service sector; IT enabled services,
industrial goods trading, amongst others. For more information about Munjal
e-systems, call +91-11-2685 0546 – 47 or visit the website at
http://www.munjal-esystems.com
Microsoft Dynamics
Microsoft Dynamics offer integrated business applications and services
that allow small and midsize organizations and divisions of large enterprises to
connect employees, customers, and suppliers for improved efficiency. The
financial management, customer relationship management, supply chain management,
and analytics applications work with other Microsoft software, including the
Microsoft Office System and the Microsoft Windows® operating system, to
streamline processes across an entire organization. This gives businesses
insight to respond rapidly, plan strategically, and execute quickly. Microsoft
Dynamics are delivered through a worldwide network of channel partners
that provide specialized services and local support tailored to a company's
needs. For more information about Microsoft Dynamics, go to:
www.microsoft.com/india/dynamics
Contact Microsoft
Dynamics India
Call : +91 99999 09 654
SMS "DYNAMICS" to 8243
or e-mail at
connect@microsoft.com |
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