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Leading Organizations Choose Microsoft Dynamics CRM
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Flexible solution helps businesses strengthen their customer relationships, drive efficiencies and increase profitability
November 04, 2009
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New Delhi,November 4th , 2009 — Microsoft India today announced several enterprises
that have selected Microsoft Dynamics CRM as their relationship management solution
of choice. Businesses are choosing Microsoft Dynamics CRM for its quick deployment,
ability to easily adapt to meet unique business needs, and unparalleled value. Customers
include Lavasa, Aegon Religare, Stel, Sushil Finance, Fame (I) Ltd.“In these challenging
economic times, businesses need customer management solutions that are fast, flexible
and affordable, and that help them build stronger and deeper relationships with
their customers,” said Sushant Dwivedy,Director, Microsoft Business Solutions, Microsoft
India. “At Microsoft, we’re are delivering these solutions to tens of thousands
of businesses around the world.”
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Customers that are benefiting from the speed, flexibility and value that Microsoft
Dynamics CRM provides include the following:
- Aegon Religare: Aegon Religare Life Insurance Pvt Ltd (ARLI) is a JV between Aegon
NV & Religare Ltd. ARLI was looking at innovative ways of using Technology to help
create a service differentiator for themselves in the crowded Life Insurance market
place and a Customer Centric Framework’ for their Sales, Customer Services & Marketing
operations. Microsoft Dynamics CRM facilitated access to accurate, real-time customer
information throughout their organization and enabled a quick sharing of knowledge
across their enterprise. Over and above all else it helped Aegon Religare create
a common window for all customer information and streamlined their lead management
in a cost effective manner.
- Lavasa: Lasava is India’s first and largest hill city being developed by HCC (Hindustan
Construction Company) amidst 12,500 acres of land with world class facilities and
amenities. Lasava used multiple applications to manage business operations. Lasava
implemented Microsoft® Dynamics™ CRM to streamline all its sales and marketing processes,
improve collaboration and enhance customer satisfaction. This enhancesd its sales
efficiency by 60 percent, centralized its database and enhanced customer satisfaction.
- Sushil Financial Services: Sushil Finance is a proprietary concern with focus on
underwriting and marketing initial public offerings. It is a leading stock brokering
firm in the country, which provides investors with products and strategies to enable
not only wealth creation but also wealth protection. The deployment of Microsoft
Dynamics CRM has helped Sushil Finance increase business opportunities, secure customer
information ,improve business management and simplify development.
- Stel: S Tel, one of the latest entrants in the Indian GSM mobile space, it has deployed
Microsoft Dynamics CRM solution to streamline its Customer Relationship Management
(CRM) and provide a seamless experience to its customers.
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“As organizations navigate the changing economy, two things are clear,”
said Rebecca
Wettemann, vice president, Nucleus Research. “First, managing customer relationships
is more important now than ever before, and second, technology must be able to adapt
to unique business processes and changing strategies. Organizations that invest
in flexible, proven CRM solutions will position themselves for success both today
and tomorrow.”
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Examples of how customers are benefiting from using Microsoft Dynamics CRM demonstrate
Microsoft’s promise of the “Dynamic Business” — a vision for helping companies realize
their full potential through the strategic use of flexible business applications
that remain relevant as their business needs evolve. More information about how
customers such as Lavasa and Aegon Religare are saving time and money while driving
successful relationships with Microsoft Dynamics CRM can be found at
http://www.microsoft.com/India/CustomerEvidence/default.aspx
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About Microsoft Dynamics
Microsoft Dynamics is a line of adaptable, easy-to-use ERP and CRM applications
that enable business decision-makers to run their business efficiently and drive
business success. Delivered through a network of channel partners providing specialized
services, these integrated, adaptable business management solutions work like and
with familiar Microsoft software to streamline processes across an entire business.
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About Microsoft India
Founded in 1975, Microsoft (NASDAQ "MSFT") is the worldwide leader in software for
personal and business computing. The company offers a wide range of products and
services designed to empower people through great software - any time, any place
and on any device. Microsoft Corporation India Private Ltd is a subsidiary of Microsoft
Corporation USA. It has had a presence in India since 1990 and currently has offices
in 16 cities - Ahmedabad, Bangalore, Chandigarh, Chennai, Coimbatore, Hyderabad,
Indore, Jaipur, Jamshedpur, Kochi, Kolkata, Lucknow, Mumbai, Nagpur, New Delhi,
and Pune.
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