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“With our old manual system, things had to be faxed, signed off, entered into the system, double-checked and finally processed. With our custom-made LIONS solution, the one-month waiting period is chopped into 5 seconds. Everything is online, real-time, on-budget and on-time, allowing us to actually go home at 5 PM.” Aryana Haribawa, IT Director, Lowe Indonesia.

Indonesia’s number one advertising agency, Lowe Indonesia needed an integrated Enterprise Resource Planning system to streamline much of its business processes to provide efficient and accurate information sharing, as well as speed up their day-to-day operations. Unable to find an off-the-shelf solution, they decided to create their own with Microsoft® Visual Studio® and SQL Server™ 2000. Armed with SQL Server’s built-in “Business Intelligence” concept, the data stored in LIONS (Lowe Initiative media Online System) can be accessed by Account Management, Traffic, Production, Media and Finance departments to ensure accurate and updated data. In addition, this homemade customizable solution also allows suppliers and clients to preview selected infor-mation via the internet, allowing them to keep up to date, anywhere, anytime.