Does your enterprise software help your people make 2 million customers feel like they're your only customer?
Technology can play a key role in placing the consumer in the center of a collaborative healthcare ecosystem and reducing the fragmentation of health information and resources. By using new consumer channels, software-generated “moments of participation” and natural user interfaces, you can extend and adapt your member portals to your consumers' daily digital lifestyle and online preferences.
The datasheet addresses how Microsoft's Consumer Engagement Reference Architecture (CERA) and Microsoft's consumer health platform, HealthVault, help health plans and other industry stakeholders place consumers in control of their health and their health risks, while enabling seamless information exchange among hundreds of different health services and devices.
The whitepaper includes in-depth information and technical descriptions on how the Consumer Engagement Reference Architecture (CERA) can help engage consumers in their health care management.
The Webcast features Bruce Temkin, VP and Principal Analyst for Customer Experience at Forrester Research, as he discusses the key elements of Experience-Based Differentiation (EBD), Forrester’s blueprint for customer experience excellence. You'll learn what immediate actions health plans can take to dramatically improve their customer experience.
For more information on the Microsoft Consumer Engagement Reference Architecture (CERA) please contact us today.