SEIZE THE OPPORTUNITY, Thriving in a Global Networked EconomyThe basis for competition in the High Tech industry is changing yet again, and with change comes opportunity. This year, we address the external forces that are changing the nature of the High Tech industry: | • | Economic uncertainty across fragmented and fast-moving global markets. | | • | Digital convergence making numerous forms of information and knowledge available anywhere, anytime. | | • | Consumers in control with growth of new business models. | | • | Growth in IP alliances. | | • | Rising sustainability focus. | | • | Growing need for regulatory transparency. | | • | Changing demographics impacting the location and age of the global workforce. |
Competition will no longer be just about supply chains, but will require enterprises to develop new networks - for innovation, for customers, for manufacturing, for sales, and even for supply chain, linking customers, partners, and consumers in totally new ways. To compete, enterprises must assemble and effectively integrate new networks of partners, customers, and end-users in totally new ways:
| • | Collaborative, global innovation networks to accelerate product time to market.
| | • | Globally scaled yet locally delivered customer networks to observe and serve consumers and consumer communities for profitable growth
| | • | Flexible, integrated and global manufacturing networks to ensure operational efficiency.
| | • | Agile, responsive supply networks to maximize efficiency under dynamic market conditions.
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The Microsoft Global High Tech Summit 2009 will provide a forum for you to discuss these issues with your peers and hear first-hand how they plan to thrive in the global networked economy.
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