Postal organizations have the opportunity to build a bridge between physical and electronic delivery spaces. Mailers want the flexibility to reach out to consumers through traditional mail, electronic channels, or even a combination of media types. Consumers want more choice in what, when, and where they receive their communications. Posts are in a unique position to become key players in the secured electronic communication space by building new electronic channels to access their services while leveraging their established trust, assets, and traditional delivery business.
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Situation
Postal organizations today face increasing competition. The traditional mail revenue streams are being challenged as major customers of the posts—the large volume mailers—look for the most efficient communication means to reach their customers. Posts are uniquely positioned to build authenticated electronic mailing services on top of their foundation of public trust and experience, delivering secure communication in the physical world. This can create new revenue sources through the innovative use of technology and features such as fraud and spam protection, opt-in advertising, and integrated services.
Solutions
The Microsoft Solution for Hosted Messaging and Collaboration version 4.0 is based on Microsoft Exchange, the most widely used electronic messaging server technology. This technology can be integrated with other Microsoft services, including:
| • | Microsoft Provisioning System—allows customers to create and manage their own resources such as e-mail accounts and online payments. |
| • | Microsoft Commerce Server 2007—provides tools to create an online store and Web-based applications to serve customers. |
| • | Microsoft BizTalk® Server 2006—helps establish direct connections between the postal organization and large business mailers. |
Benefits
Postal agency solutions based on Microsoft Hosted Exchange and related services and technologies provide:
| • | A potential new revenue base built on the successful Microsoft Exchange Server, used by large numbers of private businesses. |
| • | Locally hosted, secure electronic mailboxes that are authenticated based on the individual (and possibly linked to the address of the individual). |
| • | Potential new revenue through add-on services such as archival storage. |
| • | Instant access to messages anytime, anywhere—via the Web and mobile devices. |
| • | Advanced tracking and delivery receipts through secure channels. |
| • | A smaller environmental impact thanks to the reduced use of delivery vehicles long term. |
Overview
Secured Electronic Mailbox
