Microsoft Corp (MSFT)
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2015 Annual Report
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Earnings Release  FY11 Q1
Strong quarter and exciting outlook
Xbox 360 console units up 38%
Continued strong Xbox Live membership
Windows Phone 7 launched in Europe and Asia on Oct 21st
Windows Phone US and Canada launch Nov 8th
Kinect launch Nov 4th

EDD revenue increased primarily reflecting higher Xbox 360 platform revenue. Xbox 360 platform revenue grew $409 million or 33%, primarily reflecting increased volumes of Xbox 360 consoles sold and higher Xbox 360 video game revenue led by Halo Reach. We shipped 2.8 million Xbox 360 consoles during the first quarter of fiscal year 2011, compared with 2.1 million Xbox 360 consoles during the first quarter of fiscal year 2010. Halo Reach launched in September 2010 generating approximately $350 million of revenue during the quarter.

EDD operating income increased primarily reflecting revenue growth, offset in part by higher operating expenses. Cost of revenue increased $152 million or 19% primarily due to higher volumes of Xbox 360 consoles sold. Research and development expenses increased $65 million or 30%, primarily reflecting higher headcount-related expenses. Sales and marketing expenses increased $39 million or 27% due mainly to increased Xbox 360 platform marketing activities.

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Entertainment and Devices Division
RESULTS (in millions, except percentages)
Q111 Q110 Change
Revenue $ 1,795 $ 1,412 27%
Operating
Income
$ 382 $ 260 47%
FY11 Earnings Release Schedule
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