MIX essentials. Pure Information.

Schedule

Links to presentations and recordings of the sessions are included in the agenda below where available

9.30 - 10.00	Registration
10.00 - 11.15	Opening Keynote Lou Carbone, Founder & CEO, Experience Engineering; author of "Clued in" Watch The Session (original Mix 08 presentation) Getting Clued In to Experience Management Based on his best-selling book, “Clued In – How to Keep Customers Coming Back Again and Again” (Prentice-Hall, 2004), Carbone’s presentation is filled with examples of companies who have leveraged experience management and succeeded, and companies who have failed to embrace customer experience and all but disappeared. He unravels the riddle that is human experience and shows us how to tap into its power to create stronger relationships and more loyal customers. Your customer cannot “NOT” have an experience so learn how to make it a memorable one.
11.15 - 11.30	Break
11.30 - 12.30	Track One: Interactive Web Developers technical	Track Two: Web Designers
	Windows Live Platform: Take the best of Windows Live and make it yours. Download Presentation Are you a web developer interested in attracting 400M+ engaged users with over 30 billion relationships? Need to access over four billion photos? Ever wanted to include instant messaging experiences in your site, or easily add video streaming? How about mapping? We’ve only started. Microsoft is serious about given the web developer everything they need to be successful - rich services, compelling tools and easy to understand terms. If you’re interested in learning more, how to get started and how to grow your audience through deeper engagement, stop by, we’d love to show you. Remy Pairault , Technical Evangelist, Microsoft Corp	Making Emotion Work for You Download Presentation The competitive environment for technology for consumers is changing. Capabilities, features, functions are no longer sufficient. Emotional engagement and compelling experiences will distinguish the successful consumer products of the future. Companies can adapt or die. Designing successful products for this new world requires we change the way we think about people and products. We also need to rethink techniques and processes we use of design and product research. This presentation provides a brief overview of a counter-intuitive (and therefore, controversial) design approach with the goal of eliciting positive irrational response. The primary focus will be a classic but innovative theory of human emotion that has simple and practical implications for both design and research. We will show how this approach has helped shape some of the most successful products in recent history. We will also present a new way of thinking about product design. Our aim is to change the way you think about product design, user research, and human emotion. August de los Reyes, Experience Architect for Microsoft Surface
12.30 - 13.30	Lunch
13.30 - 14.30	Silverlight 2 Download Presentation Silverlight 2 goes beyond video and Javascript. Now developers can deploy .NET applications into the browser on multiple platforms easily through the browser. See the technical aspects behind Silverlight 2, but also how the release of Silverlight 2 changes the web in drastic ways. Chad Hower, Microsoft MVP & EMEA Regional Director (DPE)	Virgins, Spaceships & Total Experience Design When was the last time you thought about touch, taste, or lighting when you designed a website? Experience Design must go wider than simply 'the Web”for any business. Using well known brands like Virgin and Harrods as case studies, you will learn how to create Experience Architectures that touch all customer interactions and how great offline customer experience can flow into digital media. James Deely, Senior Creative, Conchango
14.30 - 14.45	Break
14.45 - 15.45	Silverlight 2 Deep Dive Download Presentation Want your web applications to sparkle? Silverlight is a framework for building rich, interactive applications for the web. Come learn about Silverlight 2, creating UI with XAML and with code, building controls as well as how to leverage the Dynamic Language Runtime (DLR). Take advantage of the programming skills you already have to build Silverlight applications in .Net languages as well as Python & Ruby. You’ll also get to see the integration of Expression Design Studio and Visual Studio to assist you in building cutting-edge creations. Don’t miss it! Martha Rotter, Microsoft Developer and Platform Group	A Design Vision for Microsoft Surface: Predicting the Past Download Presentation A new inflection point in human-computer interaction is upon us. Along with other technologies, Microsoft Surface marks a departure from graphical user interface or GUI into the world of Natural User Interface or NUI. This talk provides a lens on how one design team is thinking about designing for a new era in which intuitive interaction is the imperative. Using theoretical models drawn from a mix of history, science, and philosophy—and even video game design—this presentation reveals some principles behind experience design for Microsoft Surface and beyond. August de los Reyes, Experience Architect for Microsoft Surface
15.45 – 16.00	Break
16.00 - 17.00	ASP.NET MVC Framework Download Presentation The new ASP.NET MVC framework allows ASP.NET to be developed using a Model View Controller (MVC) methodology. MVC is a proven development methodology, and all of its benefits are now available to ASP.NET developers. See how this benefits your ASP.NET applications and what specific benefits are available to ASP.NET developers. Chad Hower - Microsoft MVP and Regional Director	Beauty & The Geek - The perfect blend of right brain and left brain In this session, you will see a real world team of a visual designer, whose primary world has traditionally been in Photoshop, Illustrator, Flash and HTML/CSS; and a developer, whose whole world has mostly been Visual Studio. These guys work at Conchango, one of Europe’s leading web design agencies, on Silverlight & WPF projects, and have learned how the designer/developer story from Microsoft works in real life. In this session you’ll get strategies, tools, tips on workflow and design approach with relevant real project case studies. Also, some useful snippets to get you started with Silverlight and DeepZoom, with Expression Suite and Visual Studio very quickly indeed. Rich Griffin & Felix Corke,Conchango
17.00	Event Close