The Bing Maps Platform brings location data to life by making it easier to visualize, understand, and analyze. Choose from a robust set of APIs to build innovative applications that allow you to better display data, excite end users, and improve business insight.

Bing Maps empowers organizations to:

• Connect with customers: Build rich, engaging location applications to drive customers from the Web to your stores, and boost community around your brand.
• Gather deep insight: Visualize location-based data—demographic or census data, housing starts, and more—to gain deep visual insight into your business.
• Manage assets: Use Bing Maps to help manage and track the location of mobile assets in the field and to better manage inventory, deliveries, fleets, and other mobile operators—in near real time.