| Acknowledgments | vii |
| Introduction | ix |
| PART I: THE TALK: WEB PAGE BASICS | |
| In Part One, you'll learn about Web page creation and design, quell lingering feelings of doubt (yes—you can create Web pages), and acquire knowledge you can use to move forward with confidence. In these early chapters, you'll find all sorts of tips, tricks, and theory along with a wealth of online links to resources and examples. By the time you've finished reading Part One, you'll be ready to create the four Web sites described in Part Two. | |
| CHAPTER 1: Demystifying Your (Future) Home Page | 3 |
| The Internet—Just a Bunch of Hardware | 4 |
| The Web—Some Software for the Hardware | 4 |
| Web Pages—A Few Files on the Net | 6 |
| From Your Head to the Web (and Back Again) | 13 |
| Progressing at a Steady Clip | 15 |
| Key Points | 16 |
| CHAPTER 2: Creating and Shaping Web Text | 17 |
| Readers' Approach to Online Pages | 18 |
| Textual Elements of a Web Page | 21 |
| Writing for the Web | 25 |
| Key Points | 36 |
| CHAPTER 3: Creating and Using Art on the Web | 37 |
| Mechanics of Web Graphics | 38 |
| The Art of Using Web Graphics | 53 |
| Acquiring Art | 59 |
| Key Points | 68 |
| CHAPTER 4: Web Page and Web Site Design | 69 |
| Audience Reigns Supreme | 70 |
| Storyboarding Your Web Site | 72 |
| Web Page Design Rules That Won't Let You Down | 74 |
| Web Site Design Rules to Live By | 94 |
| Case Study Practice | 96 |
| Key Points | 97 |
| CHAPTER 5: Stockpiling the Goods | 99 |
| Internet Connectivity and Server Space | 99 |
| Web Page Creation Tools | 105 |
| A Bit about Browsers | 115 |
| Key Points | 118 |
| CHAPTER 6: Planning Your Attack | 119 |
| Defining Your Goals | 121 |
| Getting to Know Your Audience | 121 |
| Drawing the Blueprints for Your Site | 124 |
| Laying Your Home Page's Foundation | 130 |
| Gathering Supplies and Preparing to Build | 133 |
| Key Points | 134 |
| PART II: THE WALK: CREATING WEB PAGES | |
| In Part Two, you'll find four project chapters designed to help you acquire some well-rounded, hands-on experience as you walk through the Web site creation process. As we're sure you've heard, never underestimate the value of hands-on experience! The chapters in this part are arranged progressively, from simplest to hardest, so you can ease your way into more advanced Web page creation tasks. | |
| CHAPTER 7: Posting a Web Page Within an Hour (or So) | 137 |
| Introducing Online Groups and Communities | 138 |
| Getting Acquainted with MSN Groups | 139 |
| Planning an MSN Groups Site | 141 |
| Becoming an MSN Member with a .NET Passport | 143 |
| Creating an MSN Groups Web Site | 145 |
| Additional Resources | 146 |
| Key Points | 146 |
| CHAPTER 8: Demystifying Basic HTML | 147 |
| Gathering Project "Supplies" | 147 |
| Why HTML? | 149 |
| HTML Basics | 151 |
| Planning the HTML Site | 159 |
| Getting Your Folders and Graphics in Place | 161 |
| Preparing Your Home Page File | 163 |
| Specifying the Background and Link Colors | 165 |
| Creating a Table | 167 |
| Inserting and Linking the Logo | 170 |
| Inserting the Home Page Banner Graphic | 173 |
| Adding Navigation Links | 174 |
| Inserting Footer Information | 177 |
| Copying the Home Page Framework to Subpages | 181 |
| Inserting Body Text on the Home Page | 186 |
| Inserting and Linking a Picture | 195 |
| Finalizing the Home Page | 195 |
| Using the Music Site's Framework as a Template | 196 |
| Additional Resources | 199 |
| Key Points | 199 |
| CHAPTER 9: Creating Web Pages with Microsoft Word | 201 |
| Gathering Project "Supplies" | 202 |
| Introducing the Web Capabilities of Word 2002 | 203 |
| Planning Your Word 2002 Web Page | 213 |
| Formatting a Text Document | 215 |
| Following the Wizard's Lead | 219 |
| Changing Background Colors | 224 |
| Tweaking the Navigation Bar Settings | 225 |
| Saving, Closing, and Reopening Your Site | 227 |
| Creating and Inserting WordArt | 228 |
| Working with Text and Adding Copyright Information | 231 |
| Inserting Images | 235 |
| Working with Hyperlinks | 241 |
| Previewing Your Word-Generated Web Page | 252 |
| Additional Resources | 254 |
| Key Points | 254 |
| CHAPTER 10: Creating Web Sites with FrontPage | 255 |
| Introducing FrontPage: A Full-Featured HTML Editor | 257 |
| Planning Your FrontPage Web Site | 262 |
| Creating a New Web | 265 |
| Creating the Subpage Layout | 266 |
| Using the Subpage Layout to Build Web Pages | 283 |
| Creating a Home Page in FrontPage | 300 |
| Additional Resources | 307 |
| Key Points | 307 |
| PART III: THE REST: GOING LIVE AND MOVING ON | |
| After you post your Web site, you should count on providing at least a small dose of continuing attention to it. Sure, you could slap any old Web page onto the Web and leave it there unattended, but your site would quickly grow dusty and probably wouldn't be revisited very often. To have a truly successful site, you need to tend to your Web pages every so often. The purpose of the Part Three chapters is to show you how to go live (get your pages online) and stay alive. | |
| CHAPTER 11: Sending Your Web Pages into the Real World | 311 |
| Transferring Your Files to the Internet | 312 |
| Reviewing Your Work | 327 |
| Registering with Search Engines and Directories | 328 |
| Key Points | 332 |
| CHAPTER 12: Updating, Archiving, and Moving On | 333 |
| Updating Your Web Pages | 333 |
| Archiving Web Page Elements | 337 |
| Moving Beyond Basic Web Pages | 338 |
| Key Points | 342 |
| INDEX | 343 |
