Yogurt Company Uses ERP and CRM to Manage Change, Remain True to Founding Principles

Chobani yogurt company has experienced tremendous success, growing from five people in upstate New York to a global organization of more than 2,200 employees in fewer than 10 years. As a start-up, the company had limited IT resources, but as its growth accelerated it turned to Microsoft Dynamics for help managing change. Today, Chobani relies on Microsoft Dynamics AX for supply-chain management, financial management, and warehouse management. It uses Microsoft Dynamics CRM to manage its relationships, whether business-to-business, business-to-consumer, or even business-to-employee. The real-time availability of data across these systems has enabled the rapidly evolving company to collaborate across organizational boundaries in addition to geographic boundaries, ensuring that everyone remains in touch with the principles on which Chobani was founded.

Chobani yogurt company has experienced tremendous success, growing from five people in upstate New York to a global organization of more than 2,200 employees in fewer than 10 years. As a start-up, the company had limited IT resources, but as growth accelerated the company turned to Microsoft Dynamics for help managing change.

Today, Chobani relies on Microsoft Dynamics AX supply chain management, financial management, and warehouse management. It uses Microsoft Dynamics CRM to manage its relationships, whether business-to-business, business-to-consumer, or even business-to-employee. The real-time availability of data across these systems has enabled the rapidly evolving company to collaborate across organizational boundaries in addition to geographic boundaries, ensuring that everyone remains in touch with the principles on which Chobani was founded.

This is a video case study. Please be sure to view the available video for additional information.

Omvang klant: Large Organization
Branche: Food & Beverage
Land of regio: United States
Oplossingen:
  • Microsoft Dynamics AX 2012
  • Microsoft Dynamics CRM 2011
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