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Presentation will be posted shortly
- Learn how to establish a solid marketing foundation and accelerate your growth.
- Simply engineering a brilliant product doesn't guarantee export success. Long before you go to market, you must shift your perspective from refining technology to creating value for your customers. Technical excellence doesn't survive mediocre marketing.
- Find out why it is that the majority of potential buyers for your newest breakthrough technology are not as enthusiastic as your early adopters.
- This seminar will help you understand the marketing task and remove some of the mystique around a topic that is often seen as being very different to the structured technology development process.
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