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Windows Server 2012 not only delivers high-quality solutions on top of single-platform functionality, it delivers more than 300 new features and enhancements that can help you grow your business to:

  • Increase deal size.
  • Enable new selling scenarios.
  • Offer hosting and cloud optimisation services.

Key marketing messages for Windows Server 2012 include:

Beyond virtualisation

Windows Server 2012 offers a dynamic multi-tenant infrastructure that goes beyond virtualisation to supply a complete platform for building, and connecting to, cloud services.

The power of many servers, the simplicity of one

Windows Server 2012 offers excellent economics by integrating a continuously available and straightforward-to-manage multi-server platform on industry-standard hardware.

Every app, any cloud

Windows Server 2012 is an open application and web platform that lets users build symmetrical and hybrid applications and high-density websites for the data centre and the cloud.

Modern work style, enabled

Windows Server 2012 supports a mobile and flexible work style by helping secure users’ access to their personalised work environment from virtually anywhere, on any device.

Marketing collateral

The following resources are designed to give you key content, sales enablement tools and overall guidance to sell Windows Server 2012.

In addition, two focused campaigns, created specifically for OEM resellers, will help you understand and promote “First Server” and “Virtualisation” sales scenarios. Campaign materials provide key marketing and sales resources as well as overall guidance to drive sales of Windows Server 2012:

Resource Description
Compare selected features of Windows Server 2003 R2, Windows Server 2008 R2 and Windows Server 2012.
Promote server solutions with this data sheet that provides an overview of Windows Server 2012.
Use this slide to highlight some of the biggest, most relevant and most differentiated new features of Windows Server 2012.
Use this presentation to provide an overview of the top technical features of Windows Server 2012 for your customers.
Train your telesales team and drive sales of Windows Server 2012 Client Access Licences (CALs). CALs are required for Windows Server 2012 Standard and Datacentre.
Give this quick reference guide to your telesales team to provide answers to frequently asked questions and promote sales of Windows Server 2012 CALs.
Use this guide to train your subject-matter experts and drive sales of Client Access Licences for Windows Server 2012 Standard and Windows Server 2012 Datacentre.
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