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Selling the new Office

When you sell a PC with the new Office, you’re helping customers experience the most powerful Office yet. Most customers expect Word, Excel, and PowerPoint to be included with a new PC, and they are five times more likely to purchase Office if you recommend it. Here is a simple four-step process to help you drive Office sales.

  1. Always ask for the sale.
  2. Qualify the customer and number of devices that will be used with Office.
  3. Recommend the right version of Office.
  4. Help the customer get started.

Getting started with the new Office

There are four simple steps to get started:

  1. For customers who are using a new PC, click the Office icon, click Activate, and then move to step 2.
    For customers using a device that is not a PC, go to and then move to step 2.
  2. Type the Product Key.
  3. Sign in or create an account.
  4. Activate Office.

Get acquainted with some of the benefits of the new Office, and learn 10 things you’ll never have to say again.

Why Office 365?

Office 365 offers customers the complete Office in the cloud. There are Office 365 subscriptions for families, individuals, and higher education students. An Office 365 subscription provides the best value to customers who need to install Office across multiple devices and want additional services. Microsoft Office 365 subscriptions include the latest versions of the Office applications that your customers know and trust, delivered when―and where—they need them. Your customers can choose from the following three subscriptions:

  • Office 365 Home
  • Office 365 Personal
  • Office 365 University

Recommending the right Office

The new Office provides options for your customers to get the Office that best meets their current and future needs. It is important to ask for the sale and help the customer choose the right Office.

  • For customers who need Office on multiple devices, recommend Office 365 Home subscription. Office 365 Home works on 5PCs/Macs plus 5 tablets/iPad.
  • For customers who need Office on fewer devices, recommend Office 365 Personal subscription. Office 365 Personal works on 1 PC/Mac plus 1 tablet/iPad.
  • For higher education students, recommend Office 365 University. Office 365 University works on 2 PCs/Macs/tablets including iPad.
  • For customers who need Office on a single PC, recommend Office Home and Student 2013.
  • For customers who need Office for their small business on a single PC, recommend Office Home and Business 2013. Upgrade to Office Professional 2013* and get Access and Publisher.

*Office Professional 2013 available via Digital Download.

Renewing Office 365 Home subscriptions

You already know how to sell Office, so here are the things you need to know when customers ask why they should renew their Office 365 Home subscriptions. Use these materials to help them understand the value of renewing their subscriptions.

Resource Description
Online toolkit
.zip 16.1 MB
Leverage this Office 365 Home toolkit for your online sales activities, including box shots, logos, screenshots, product descriptions, and system requirements.
Subscription renewal email templates
.zip 20.3 MB
Drive customer awareness and call-to action with these Office 365 Home customer relationship management-timed renewal email templates.
Sales and marketing materials
Sales Marketing

Use these materials in your new Office sales efforts.

Resource Description
Use the Office comparison chart in this guide to help customers choose which Office product is right for them.
Fact sheet

.pdf 812 KB
Use this document to help position Office 365 Home and Office 365 Personal to customers.
Get familiar with the new Office business model, how to sell Office, how to make money with the new Office, and more.
Follow the steps in the Office Sales Motion guide to sell Office 365 Home, Office 365 Personal and Office 2013 suites.
Help your customers with their Office 365 upgrade and renewal questions.
Telesales guide

.pdf 387 KB
Use this guide to communicate the reasons to buy the new Office and get helpful guidance when talking with customers.

.pdf 286 MB
Use this short Office demonstration to learn about the new Office. Share it with your customers to help them understand the benefits the new Office can offer them.
Educate your customers on the importance of upgrading to the new Office and share end-of-support dates and information.
Sales and marketing materials for Office for iPad
Sales Marketing

Use these materials in your Office for iPad sales efforts.

Resource Description
Use this high-level value proposition deck for Office 365 midsize business, with detailed speaker notes, for an event or webinar.
Use this high-level value proposition deck for Office 365 Small Business Premium, with detailed speaker notes, for an event or webinar.
Prepare for customer conversations by reviewing these frequently asked questions.
Use this product guide to introduce and help your customers get started with their familiar Microsoft Office experience, now designed for iPad.
Use this document to help position Office Mobile, including for iPad, to customers.
Promo Zone
Get Modern: Support for Windows XP and Office 2003 is ending April 8, 2014