Deliver the apps people crave on the phones they already have.

Microsoft OneApp makes it easier for partners to deliver applications and services to feature phones.

Greatest reach across a broad range of devices

OneApp runs on a large number of feature phones making porting across different types of handsets an easy process.

Simpler and faster application development process

OneApp provides the ability to write once, test once, and reach many different handset models and millions of phones with the least cost. OneApp does the heavy lifting that enables applications to perform well across many different devices and networks. In addition, software developers can write new apps using industry standards like Javascript and XML.

Superior user experience on feature phones

Until now, getting advanced functionality on feature phones has been a challenging task as apps are hard to find and install, sharing them with friends is difficult and there’s no easy way to track updates to previously downloaded apps. OneApp offers a better experience versus existing solutions like WAP by addressing these issues:

  • Apps are easier to find: Unlike a WAP portal, users do not have to ‘go’ to the site to get apps – OneApp is on their phone presenting new apps and services without any need to download, whenever the phone is on.
  • Efficient network usage: OneApp was designed to use data networks efficiently so that customer data access charges are reduced, creating an overall better experience at a lower cost. With OneApp, apps run between the phone and the server – there is no downloading, no time lost, and fewer customer complaints. Because OneApp is designed to put as little load on the network or phone as possible, the user experience on feature phones and GPRS / EDGE networks is superior to competing solutions in similar network conditions.