Fri, 04 Jun 2010 08:00:00 GMT

Microsoft Advertising has today unveiled new research that identifies a category of consumers who buy 'premium' despite the fact these products are, on average, over 20 per cent more expensive than a standard purchase. The study also reveals that the premium category is much larger than demographic targeting might indicate - which assumes it is only 'affluent' individuals who buy premium products.

Thu, 03 Jun 2010 10:30:00 GMT

Microsoft has teamed up with Press Association Sport to create the World Cup Event Centre for MSN users. This resource will offer fans across EMEA the latest World Cup news and analysis, last minute goals, team information, fixtures and, for avid supporters, 'Shoot Live' photography of action from every match.

Tue, 01 Jun 2010 14:00:00 GMT

See Matt Cowan's analysis of Microsoft's Internet Explorer 9 on Reuters TV, featuring an interview with Ryan Gavin Director of Windows Live Consumer Product Management.

Thu, 29 Apr 2010 14:00:00 GMT

On April 28 in Sao Paulo, Brazil, Microsoft CEO Steve Ballmer previewed the new Windows Live Messenger in his "Five Dimensions of the Cloud" presentation at the Universidade de Sao Paulo. This is the first official announcement around new features in the next generation of Windows Live.

Wed, 21 Apr 2010 17:00:00 GMT

MSN is hosting Director James Cameron as a "Guest Editor" in celebration of his film Avatar arriving on Blu-ray Disc and DVD. A specially created hubsite on MSN including immersive video and multimedia content features the film maker providing his insights and commentary on a range of topics including the environment, space travel, the future of 3D entertainment and the making of Avatar. The hubsite is available in several international markets including the United Kingdom, France, Germany, Italy and Spain, and content will be accessible to consumers through early May. The appointment of Cameron as Guest Editor follows an alliance between MSN and Twentieth Century Fox Home Entertainment, the studio behind Avatar.

Wed, 21 Apr 2010 15:00:00 GMT

The insights, innovations and strategy behind the upcoming Wave 4 release by Chris Jones, Corporate vice president, Windows Live Experience Program Management.

Mon, 12 Apr 2010 18:05:00 GMT

Microsoft announces KIN, the new Windows Phone that helps you navigate your social life. Brought to life through partnerships with Verizon Wireless, Vodafone and Sharp Corporation, KIN is designed to be the ultimate social experience that blends the phone, online services and the PC with breakthrough new experiences called the Loop, Spot and Studio.

Mon, 29 Mar 2010 17:30:00 GMT

Press Association Sport has concluded a deal with MSN to provide a dedicated sports news centre on MSN, providing news and analysis on the 2010 football World Cup in South Africa.

Tue, 16 Feb 2010 12:00:00 GMT

Yesterday at Mobile World Congress 2010, Microsoft CEO Steve Ballmer introduced the next generation of Windows Phones, Windows Phone 7 Series

Fri, 12 Feb 2010 14:00:00 GMT

Microsoft CEO Steve Ballmer will host a press conference at Mobile World Congress 2010. Watch the live Webcast here on February 15 starting at 3 pm CET/2pm GMT