Updated: March 21, 2007

As corporate vice president of Global Retail Sales and Marketing Group for the Entertainment and Devices Division of Microsoft Corp., Mitchell Koch is responsible for the worldwide retail sales and marketing across the range of Microsoft products. Koch works closely with the global marketing groups in each business to execute integrated go-to-market strategies and sales execution. He also serves as a co-leader of Microsoft's Consumer Leadership Team.

Koch joined Microsoft in October 2000 with 20 years of experience. He spent the previous six years at Buena Vista Home Entertainment, a division of Walt Disney Co., most recently serving as its president. He was responsible for the launch of more than eight titles on Disney DVD, including Pinocchio, 101 Dalmatians, Lady and the Tramp, The Little Mermaid and Peter Pan.

Koch began his professional career at Arthur Andersen & Co. He holds a bachelor's degree in accounting from California State University.

Koch is married and enjoys spending his free time with his wife and three sons.

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