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Browser Security and Privacy Fact Sheet
The following statistics are based on a recent survey of 2,385 U.S. adults.

March 2009

Several studies have shown that online and offline identity theft is on the rise in this economy. How concerned, if at all, are you that, in the current economic climate, you or someone you know will be impacted by someone attempting to commit fraud and steal your/their identity online?

91 percent are very concerned, concerned or somewhat concerned that, in the current economic climate, they or someone they know will be impacted by someone attempting Internet fraud or identity theft.

31 percent are very concerned.

29 percent are concerned.

32 percent are somewhat concerned.

6 percent are not at all concerned.

3 percent are not sure.

Which of the following, if any, are true for you?

62 percent are more concerned now than two years ago about online security (in terms of giving personal information online, shopping online, or giving credit card information).

48 percent are more concerned about giving personal information online than they were two years ago for fear it will be used by cybercriminals.

37 percent are more concerned about shopping online than they were two years ago because they have to give their personal information online.

36 percent are less likely to give their credit card information online than they were two years ago out of concern it will be intercepted and stolen.

51 percent are more interested than they were two years go in an Internet browser that comes with a great deal of built-in safety and privacy protections.

22 percent said none of these options were true.

Which of the following, if any, have ever happened to you or someone you know?

64 percent have (or know someone who has) received an e-mail from a stranger seeking personal information from them. This is sometimes called phishing.

58 percent have (or know someone who has) gotten a computer virus.

51 percent have (or know someone who has) downloaded something to a computer that was not a virus but could still harm the performance of the computer (e.g., adware, spyware)

35 percent have (or know someone who has) worried about identity theft because of uncertainty if they were using a secure Web site or not. This could have been a kind of site called a phishing site.

19 percent have (or know someone who has) given personal information on a Web site that may not have been a secure site, without knowing if someone was tracking their personal information or log-in information as it was typed. Sometimes this is done through ClickJacking or a cross-site scripting attack.

9 percent have not had these things happen to themselves or someone they know.

7 percent are not sure.

How much more likely are you, if at all, than you were two years ago to choose an Internet browser that has built-in protection against security threats such as phishing, malware, ClickJacking and cross-site scripting, without you having to go online to download additional programs or browser add-ons?

78 percent are more likely now than two years ago to choose an Internet browser that has built-in protection against security threats, without having to go online to download additional programs or browser add-ons.

32 percent are much more likely.

28 percent are more likely.

18 percent are somewhat more likely.

8 percent are no more likely.

14 percent are not sure.

Which of the following comes closest to your view on choosing Internet browser security?

62 percent are more likely to choose a browser with a high level of security built in and some ability to customize security and privacy settings.

12 percent are more likely to choose a browser that has some security built in, but requires them to download add-ons for protection from a large number of Internet threats.

25 percent are not sure.

Survey conducted by Harris Interactive Inc. in March 2009 on behalf of Microsoft Corp. and the National Cyber Security Alliance.

This Internet browser survey was conducted online within the United States by Harris Interactive on behalf of Microsoft from March 10 to March 12, 2009, among 2,385 adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact the Rapid Response Team, Waggener Edstrom Worldwide, (503) 443-7070.

About Harris Interactive

Harris Interactive is a global leader in custom market research. With a long and rich history in multimodal research that is powered by our science and technology, we assist clients in achieving business results. Harris Interactive serves clients globally through our North American, European and Asian offices and a network of independent market research firms. For more information, please visit http://www.harrisinteractive.com.

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