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| Broll for viewing/download: highlights of MSN Wonderwall’s Celebrifeed user experience, including celebrity tweets and blogs. Celebrifeed makes it easier for fans to follow all of their favorite celebrity chatter by bringing it together in one place. |
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REDMOND, Wash. — May 26, 2009 — More Hollywood A-listers are taking control of their image online, instead of letting the paparazzi do it for them. Celebrities such as Oprah Winfrey and R&B singer Usher are some of the latest stars to join the Twitter circuit, while blogs by Kanye West and Gwyneth Paltrow are attracting more fans than a Taylor Swift concert. But with so many stars and so little time, how do you keep up with your favorite celebrity? MSN Wonderwall makes it easier to follow all your favorite celebrity chatter by bringing it together in one place. Celebrifeed, premiering today on http://wonderwall.msn.com, aggregates the latest celeb tweets and blog posts in real time, allowing fans to follow along as stars weigh in on their personal reality show picks, plug their favorite diets, compete against each other for followers and even end relationships! Features of Celebrifeed include | • | Sorting by celebrity name or the chronology of the Tweet/blog entry | | • | Click-through feature to learn more about the celebrity | | • | One-click feature to access the Tweet or blog directly |
About Wonderwall Wonderwall is a celebrity destination developed by MSN (http://www.msn.com) and independent media company BermanBraun, which allows consumers to experience and digest the latest on the lives of celebrities, like never before. Consumers get an opinionated, in-the-know and irreverent take on celebrity information within a highly innovative and dynamic design. Wonderwall includes the latest information and photos from leading celebrity and paparazzi agencies, original editorial content created by the Wonderwall editorial team, and video content from MSN content partners including Access Hollywood and Extra. B-roll includes Celebrifeed user interface Features including celebrity Tweets and blogs Note to editors: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at http://www.microsoft.com/presspass on Microsoft’s corporate information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact Microsoft’s Rapid Response Team or other appropriate contacts listed at http://www.microsoft.com/presspass/contactpr.mspx.
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